# Power Beauty Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/power-beauty

- Industry: Consumer Products
- Headquarters: West Hollywood, US
- Website: www.meritbeauty.com
- Total disclosed funding: $20M
- Latest round: Series A (Sep 14, 2021)
- Investors on record: 3

## About

Based in the US, Power Beauty Co., trading under the name MERIT, operates as a provider of an online e-commerce platform that allows customers to buy minimalist beauty products such as lipstick, mascara, highlight balm, and tint.

## Funding rounds

- Series A, Sep 14, 2021, $20M — L Catterton, Sonoma Brands Capital, Marcy Venture Partners

## Investors

- L Catterton (https://capitalatlas.ai/funds/l-catterton) — Series A
- Sonoma Brands Capital (https://capitalatlas.ai/funds/sonoma-brands-capital) — Series A
- Marcy Venture Partners (https://capitalatlas.ai/funds/marcy-venture-partners) — Series A