# Pounce

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pounce

- Industry: Software
- Headquarters: Tel Aviv-Yafo, Israel
- Website: www.pounce.mobi
- Latest round: Seed (Oct 1, 2012)
- Investors on record: 2

## About

Pounce.mobi develops innovative mobile solutions that enhance user engagement and facilitate digital interactions, offering a suite of applications for seamless communication between businesses and consumers.Founded in 2012, Pounce is headquartered in Tel Aviv-Yafo, Israel. The company specializes in mobile solutions and has undergone a strategic focus on enhancing digital communication. Its founders, Brian Tinsman and Christopher Herting, have experience in technology ventures. In September 2014, Pounce was acquired by Slyce Acquisition Inc. for USD 5 mn, marking a significant development in the company's trajectory.Pounce.mobi specializes in providing innovative mobile solutions designed to enhance user engagement and streamline digital interactions. Their core offerings include a suite of mobile applications that facilitate seamless communication between businesses and consumers, focusing on optimizing user experience in various sectors such as retail, entertainment, and hospitality. Released to the market in recent years, these applications cater to a diverse clientele, including small to medium-sized enterprises (SMEs) and large corporations seeking to leverage mobile technology for improved customer service. The end users of Pounce.mobi's products are primarily consumers who utilize the applications to access services, make purchases, or engage with brands on their mobile devices. Pounce.mobi's products are actively marketed in North America and Europe, targeting tech-savvy customers who are increasingly reliant on mobile interactions for their daily needs.Pounce.mobi generates revenue through a structured model that incorporates both direct-to-consumer sales and B2B partnerships. The company offers its mobile applications on a subscription basis, allowing clients to access premium features and analytics tools that enhance their operational capabilities. Revenue streams are further bolstered by partnerships with retailers and service providers, who integrate Pounce.mobi’s solutions into their existing platforms, thereby expanding the reach of the applications. Customers pay a recurring fee for monthly or annual subscriptions, which grants them access to the full suite of services offered. Additionally, Pounce.mobi's flagship applications are designed to provide measurable ROI for businesses, ensuring that clients see tangible benefits from their investment in mobile technology solutions.Pounce has plans to expand its product offerings with new applications aimed at improving user experience, with specific launch dates yet to be announced. The company is targeting expansion into additional markets in North America and Europe by 2025. The recent acquisition by Slyce Acquisition Inc. will support these growth initiatives, allowing Pounce to enhance its development capabilities and market presence. In September 2014, Slyce acquired Pounce for USD 5 mn, enabling a strategic infusion of resources to support the company's growth objectives.

## Funding rounds

- Seed, Oct 1, 2012 — PLUS Ventures, Entree Capital

## Investors

- PLUS Ventures — Seed
- Entree Capital (https://capitalatlas.ai/funds/entree-capital) — Seed
