# Posthog

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/posthog

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.posthog.com
- Total disclosed funding: $172M
- Latest round: Series E (Sep 29, 2025)
- Investors on record: 6

## About

Posthog specializes in developer-centric product analytics and user behavior tracking, empowering teams to enhance product performance with a suite of integrated tools.Founded in 2020 by James Hawkins and Tim Glaser, Posthog is headquartered in San Francisco, US. The company focuses on product analytics and user behavior tracking. It has raised a total of USD 15.00 mn in funding across several rounds, including a Series B round in June 2021 led by Y Combinator alongside investors like GV. The current company valuation is USD 135.36 mn.PostHog offers a comprehensive suite of developer-oriented products designed to facilitate product analytics and user behavior tracking. The core offering includes event-based analytics, which enables clients to understand user interactions through features like cohorts, conversion funnels, and auto-capture capabilities. Additionally, PostHog provides session replay, error tracking, feature flags, and experiments, allowing users to test and deploy new features efficiently. Since its founding in January 2020, the company has expanded its product line to over ten offerings, catering to a diverse clientele that includes startups and growth-stage companies primarily in North America and Europe. These products are tailored to serve developers and product teams seeking to enhance user experiences and optimize product performance without the complexity typically associated with data integration.PostHog operates on a usage-based pricing model where clients are charged per event tracked, with rates starting at USD 0.00005 per event after a generous free tier that includes 1 million events. This pricing structure is designed to benefit companies at various scales, allowing them to grow without significant upfront costs. Clients typically engage with the company on a direct-to-consumer basis or through business-to-business transactions, leveraging the platform’s products for analytics, error tracking, and feature management. Services offered by PostHog are aimed at providing a unified solution that reduces reliance on multiple tools, enhancing operational efficiency for all users. The company emphasizes transparency and accessibility in its pricing, ensuring that clients understand the costs associated with their usage as they scale.In June 2021, PostHog, Inc. raised USD 15.00 mn in Series B funding led by returning investor Y Combinator, with participation from another returning investor GV. The funding will be utilized for team expansion, focusing on improvements to self-hosted deployment at scale, data warehouse integration, tutorials, user experience, marketing, and customer success. PostHog is poised for growth as it plans to enhance its product offerings and expand into new markets, with specific strategies yet to be detailed. In September 2025, PostHog raised USD 75 million in venture funding led by new investor Peak XV Partners, with participation from other unspecified investors. The company will use the September 2025 funding to support the further development of its devtool.

## Funding rounds

- Series E, Sep 29, 2025, $75M — Peak XV Partners
- Series D, Jun 9, 2025, $70M — GV, Y Combinator, Stripe, Inc., Formus Capital
- Series B, Jun 10, 2021, $15M — GV, Y Combinator
- Series A, Dec 17, 2020, $12M — GV, Y Combinator
- Seed, Mar 16, 2020, $0.1M — Y Combinator, 1984 Ventures

## Investors

- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed, Series A, Series B, Series D
- 1984 Ventures (https://capitalatlas.ai/funds/1984-ventures) — Seed
- GV (https://capitalatlas.ai/funds/gv) — Series A, Series B, Series D
- Stripe, Inc. — Series D
- Formus Capital (https://capitalatlas.ai/funds/formus-capital) — Series D
- Peak XV Partners (https://capitalatlas.ai/funds/peak-xv-partners) — Series E
