# Popshop Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/popshop-technologies

- Industry: Internet
- Headquarters: West Hollywood, US
- Website: www.popshop.live
- Total disclosed funding: $50M
- Latest round: Series A (Jul 7, 2021)
- Investors on record: 14

## About

Popshop Technologies Inc. is an innovative company that operates a community-focused marketplace, enabling creators to sell unique products in fashion, lifestyle, and culture.Founded in 2016 in West Hollywood, US, Popshop Technologies Inc. operates a platform that facilitates online sales for various creators. The company was led by its founder, Dan Dan (Danielle) Li, who has a background in entrepreneurship. In August 2023, the company was acquired by CommentSold, Inc., enhancing its capabilities to integrate with a broader marketplace. The company has completed a total of 5 funding rounds, with the latest being a Series A round in which it raised USD 20.00 mn, bringing the total amount raised to USD 20.00 mn. The latest round was led by Benchmark and included investors such as Abstract Ventures, Access Industries, Floodgate, Long Journey Ventures, Mantis, SV Angel, and TQ Ventures, valuing the company at USD 100.00 mn.Popshop Technologies specializes in a diverse range of products including fashion apparel, accessories, and home decor items that cater to fashion-forward consumers interested in contemporary and whimsical styles. Their offerings appeal mainly to young adults and teenagers, with products designed for personal style enhancement, gifting, and home beautification. The company's products are available in major markets such as North America, Europe, and parts of Asia, addressing the demand for trendy and culturally relevant items.Revenue is generated primarily through direct-to-consumer sales via their online platform. Customers select products and complete purchases through a secure checkout process. The pricing is competitive within the fashion and lifestyle sectors, accommodating a variety of consumer budgets. Revenue channels include sales from seasonal collections and collaborations with influencers, contributing to brand visibility and customer engagement.Following the recent acquisition by CommentSold, Inc. in August 2023, Popshop Technologies Inc. aims to leverage its integration into a community-driven marketplace to enhance the platforms for creators. Future growth initiatives will include the design and launch of new products, although specific release dates have not been disclosed. The acquisition is expected to catalyze growth and expand Popshop's reach into new markets and geographic regions.

## Funding rounds

- Series A, Jul 7, 2021, $20M — Benchmark, Access Industries, SV Angel, Floodgate, Abstract Ventures, TQ Ventures, Mantis, Long Journey Ventures
- Series A, Dec 28, 2020, $22M — Benchmark
- Seed, Apr 22, 2020, $3.8M — Floodgate, CRCM, Halogen, Abstract Ventures, Akatsuki Ventures, Shrug Capital, Backend Capital, Long Journey Ventures
- Seed, Apr 22, 2020, $3.8M — Watertower Ventures

## Investors

- Floodgate (https://capitalatlas.ai/funds/floodgate) — Seed, Series A
- CRCM (https://capitalatlas.ai/funds/crcm) — Seed
- Halogen (https://capitalatlas.ai/funds/halogen) — Seed
- Abstract Ventures (https://capitalatlas.ai/funds/abstract-ventures) — Seed, Series A
- Akatsuki Ventures (https://capitalatlas.ai/funds/akatsuki-ventures) — Seed
- Shrug Capital (https://capitalatlas.ai/funds/shrug-capital) — Seed
- Backend Capital (https://capitalatlas.ai/funds/backend-capital) — Seed
- Long Journey Ventures (https://capitalatlas.ai/funds/long-journey-ventures) — Seed, Series A
- Watertower Ventures (https://capitalatlas.ai/funds/watertower-ventures) — Seed
- Benchmark (https://capitalatlas.ai/funds/benchmark) — Series A
- Access Industries (https://capitalatlas.ai/funds/access-industries) — Series A
- SV Angel (https://capitalatlas.ai/funds/sv-angel) — Series A
- TQ Ventures (https://capitalatlas.ai/funds/tq-ventures) — Series A
- Mantis (https://capitalatlas.ai/funds/mantis) — Series A