# Popmenu

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/popmenu

- Industry: Internet
- Headquarters: Atlanta, US
- Website: www.get.popmenu.com
- Total disclosed funding: $87M
- Latest round: Series C (Jun 11, 2021)
- Investors on record: 7

## About

Popmenu, Inc. is a US-based technology company that specializes in providing digital solutions for the restaurant industry, focusing on enhancing customer engagement and streamlining restaurant operations.Founded in 2016 and headquartered in Atlanta, Georgia, Popmenu, Inc. offers a digital menu platform for restaurants. The founders are Anthony Roy, Brendan Sweeney, Justis Blasco, and Mike Gullo, with Brendan Sweeney serving as CEO. The company has successfully raised funding through multiple rounds, including a Series C round in June 2021, where it secured USD 65 mn led by Tiger Global Management, with participation from Salesforce Ventures, Base10 Partners, Bedrock Capital, and Felicis Ventures, bringing the total amount raised to USD 65 mn and a current valuation of USD 472.47 mn.Popmenu specializes in providing innovative digital solutions for the restaurant industry, with a focus on enhancing customer engagement and streamlining operations. The company's core product offerings include an interactive menu platform that allows restaurants to create dynamic and visually appealing digital menus. This platform facilitates not only menu management but also online ordering, customer feedback collection, and marketing tools, ultimately aiming to improve customer experience and increase sales for its clients. Popmenu's services are designed to cater to a diverse client base, including independent restaurants and multi-location chains, primarily serving markets across the United States and Canada.Popmenu generates revenue through a subscription-based model, where restaurants pay a recurring fee to access the digital menu platform and its associated features. This structure allows for seamless integration of services such as online ordering and customer engagement tools, enhancing the value proposition for clients. A typical scenario involves a restaurant subscribing to a tiered pricing plan that provides varying levels of service and support based on their operational needs, including access to flagship products like the interactive menu and additional features like analytics and social media marketing support. The company's revenue is driven by its ability to attract and retain clients through its robust service offerings, helping restaurants maximize their operational efficiency while connecting effectively with their customers.In June 2021, Popmenu, Inc. raised USD 65 mn in Series C funding led by Tiger Global Management, with participation from Salesforce Ventures and other returning investors. The funding will be utilized to accelerate the development of Popmenu Max, an all-in-one solution designed to further enhance restaurant operations. The company is focusing on expanding its presence in additional markets and geographic regions, aiming to solidify its footprint across North America and beyond.

## Funding rounds

- Series C, Jun 11, 2021, $65M — Tiger Global Management, Felicis Ventures, Salesforce Ventures, Base10 Partners, Bedrock
- Series B, Oct 15, 2020, $17M — Felicis Ventures, Base10 Partners, Bedrock, Chapter One, Mantis
- Series A, Oct 28, 2019, $4.6M — Felicis Ventures, Base10 Partners

## Investors

- Felicis Ventures (https://capitalatlas.ai/funds/felicis-ventures) — Series A, Series B, Series C
- Base10 Partners (https://capitalatlas.ai/funds/base10-partners) — Series A, Series B, Series C
- Bedrock (https://capitalatlas.ai/funds/bedrock) — Series B, Series C
- Chapter One (https://capitalatlas.ai/funds/chapter-one) — Series B
- Mantis (https://capitalatlas.ai/funds/mantis) — Series B
- Tiger Global Management (https://capitalatlas.ai/funds/tiger-global-management) — Series C
- Salesforce Ventures (https://capitalatlas.ai/funds/salesforce-ventures) — Series C