# PopID

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/popid

- Industry: Software
- Headquarters: Los Angeles, US
- Website: www.popid.com
- Total disclosed funding: $5M
- Latest round: Series C (Dec 4, 2025)
- Investors on record: 5

## About

Founded in 2016 and based in California, US, PopID, Inc. operates as a provider of security platform solutions that use individuals' facial identities to allow them to pay transactions, self-service kiosks, and building entry. In December 2025, PopID, Inc. raised an undisclosed amount of series C funding from TransLink Capital.

With PopPay, guests opt-in by standing directly in front of a camera or the notifying cashier. Guests can be automatically signed in to loyalty programs, shown past orders, and offered customized recommendations. PopPay’s eWallet links to guest’s payment card or checking account and offers lower processing fees than credit and debit cards. It is suitable for all retail formats such as cashiers, drive-thrus, kiosks, and table service. 
Eliminating the exchange of cash and credit cards may reduce the risk of Covid-19 transmission for both guests and employees. It substantially reduces transaction times. On kiosks, showing guests their past orders increases ticket size by 3-4%. Additional increases are possible through personalized recommendations. Simplifying signin results in greater participation, particularly in drive-thrus, providing substantial marketing data. 

With POPentry, fast, AI-based algorithms featuring advanced anti-spoofing to prevent video and mask-based attacks. It carries out robust operation in all lighting conditions and fully mask-compatible. Clients can set up new users and configure individual access rights from any web browser, or on any device. Clients can send customized text-based notifications for users and administrators. Clients securely enroll new users via text with a link that enables them to sign up and add a picture on their mobile phones. User lists and databases can be uploaded for automated enrollment. PopEntry units have internal RFID and Bluetooth readers as well as electronics to support existing door hardware. It allows integration to a range of systems. PopID’s secure facial recognition-based entry can be integrated into a range of devices from other access control companies. Optional thermal camera enables automated temperature checks to help prevent the spread of illness. Measurement accuracy of +/- 0.3 degrees Celsius with measurement time of 0.3 seconds. It can deliver customizable health screening questionnaires delivered to user’s mobile phone and / or device display. Health badges are delivered to user’s mobile phone based on results. It adheres to CDC's official guidance on temperature screening for mitigating spread of Covid-19 and is consistent with EEOC guidance on employee temperature measurement.

As of December 2025, the company plans to expand biometric payment deployment across North America, integrate with global partners, enhance platform capabilities, and accelerate international rollouts through coordinated ecosystem partnerships.

## Funding rounds

- Series C, Dec 4, 2025 — TransLink Capital
- Series A, Apr 17, 2019, $5M — Inflection Capital Partners, Wavemaker Partners, NRD Capital, Cali Group

## Investors

- Inflection Capital Partners (https://capitalatlas.ai/funds/inflection-capital-partners) — Series A
- Wavemaker Partners (https://capitalatlas.ai/funds/wavemaker-partners) — Series A
- NRD Capital (https://capitalatlas.ai/funds/nrd-capital) — Series A
- Cali Group — Series A
- TransLink Capital (https://capitalatlas.ai/funds/translink-capital) — Series C