# PopExpert

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/popexpert

- Industry: Education/Training
- Headquarters: San Francisco, US
- Website: www.popexpert.com
- Total disclosed funding: $2M
- Latest round: Seed (May 21, 2013)
- Investors on record: 2

## About

PopExpert provides advanced bot verification solutions to enhance online security and authenticate user interactions, utilizing machine learning to combat fraudulent activities across digital platforms.PopExpert, founded in 2012, is based in San Francisco, US, and specializes in advanced bot verification solutions. The firm has completed a total of 3 deals, with the most recent deal occurring on May 21, 2013, when it raised USD 2.000 mn in Seed funding led by Learn Capital, alongside Expansion Venture Capital. The CEO team includes David Brown, John Kaldawi, Rachael Atkin, and Santosh Khanal.PopExpert offers a suite of advanced bot verification tools that utilize machine learning algorithms to differentiate between human and bot traffic. These solutions are essential for e-commerce platforms, digital marketing firms, and financial institutions, enabling them to protect against fraudulent activities such as account takeovers and automated data scraping. The company actively markets its products in North America, Europe, and parts of Asia, served to meet the growing demand for robust verification systems.PopExpert primarily generates revenue through a subscription-based model, allowing clients to access its suite of bot verification tools. Clients typically commit to annual subscriptions that provide ongoing updates and support for their security systems. The company also sees additional revenue from strategic partnerships with technology integrators that bundle its services into comprehensive security solutions.Following the Seed financing round in May 2013, PopExpert plans to utilize the USD 2.000 mn raised to enhance its product offerings and expand into new markets. The company is focusing on launching new products designed to improve verification capabilities, with a target launch date in late 2023. Additionally, PopExpert aims to enter emerging markets in Southeast Asia and South America by 2024, leveraging its innovative technology to meet diverse customer needs.

## Funding rounds

- Seed, May 21, 2013, $2M — Learn Capital, Expansion Venture Capital

## Investors

- Learn Capital (https://capitalatlas.ai/funds/learn-capital) — Seed
- Expansion Venture Capital (https://capitalatlas.ai/funds/expansion-venture-capital) — Seed