# Pop Up Shops

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pop-up-shops

- Industry: Internet
- Headquarters: Zurich, Switzerland
- Website: www.popupshops.com
- Latest round: Seed (May 11, 2002)
- Investors on record: 2

## About

Pop Up Shops AG is a company that provides flexible rental space solutions for various retail and experiential activities, catering to brands seeking temporary locations to enhance consumer engagement.Pop Up Shops AG specializes in offering short-term rental spaces tailored for retail, dining, and promotional events. Founded in 2015 in Zurich, Switzerland, the company has undergone strategic pivots to adapt its offerings to market demands. The founder and CEO, Chalid Ashker, has a background in facilitating innovative retail experiences. In May 2020, Pop Up Shops AG raised an undisclosed amount of Seed funding from new investors 21Celsius Ventures and Swiss ICT Investor Club, alongside individual investors. The company has completed a total of 1 deal since its inception.Pop Up Shops specializes in providing flexible space solutions for various retail and experiential concepts. Their core offerings include the rental of short-term spaces for retail concept shops, restaurants, promotional events, brand experiences, and photo shoots. This platform allows businesses to create a presence in high-footfall areas without the long-term commitment of traditional leases. The company serves diverse clients, from startups to established brands, across key metropolitan markets including Los Angeles, Miami, Houston, Chicago, Dallas, Boston, and San Francisco.The revenue model for Pop Up Shops is based on leasing agreements for their space offerings. Clients engage in direct transactions for space rentals, with pricing tailored to the specific requirements of projects, including location size and duration of use. Revenue is generated through direct-to-consumer transactions, where clients pay for the temporary use of spaces that fit their promotional needs. While specific pricing plans are not publicly disclosed, the structure allows for flexibility in utilization, appealing to a broad range of industries.Looking ahead, Pop Up Shops AG plans to expand its service offerings and geographic reach. The company aims to introduce new products catering to emerging retail trends and enhance its operational capabilities. Specific target markets for expansion include additional metropolitan areas across Europe and North America by 2023. The recent Seed funding raised in May 2020 will be utilized to support these initiatives, enhancing their platform for clients and increasing market penetration.

## Funding rounds

- Seed, May 11, 2002 — Swiss ICT Investor Club, 21Celsius Ventures

## Investors

- Swiss ICT Investor Club (https://capitalatlas.ai/funds/swiss-ict-investor-club) — Seed
- 21Celsius Ventures (https://capitalatlas.ai/funds/21celsius-ventures) — Seed