# Policygenius

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/policygenius

- Industry: Insurance
- Headquarters: Topeka, US
- Website: www.policygenius.com
- Total disclosed funding: $161M
- Latest round: Series E (Mar 17, 2022)
- Investors on record: 15

## About

PolicyGenius Inc. is a US-based online insurance marketplace that simplifies the process of obtaining tailored insurance quotes. It empowers consumers by enabling them to compare various insurance products effortlessly.Founded in 2012, PolicyGenius Inc. operates out of New York, US, offering an online platform for insurance comparison and purchase. The company has successfully raised funding through multiple rounds, with its latest being a Series D round in April 2023, amounting to USD 111.02 mn led by KKR. The founders of the company are Francois de Lame and Jennifer Fitzgerald, the latter serving as the current CEO. Over time, PolicyGenius has executed 8 deals, with significant backing from multiple prominent investors.PolicyGenius provides a comprehensive online insurance marketplace, offering users tailored quotes across a variety of insurance products, including life, home, auto, and disability insurance. The platform enables users to compare personalized quotes side by side from top-rated insurance carriers, while licensed experts assist clients with navigating insurance complexities, ensuring a smooth purchasing experience.PolicyGenius generates revenue through commissions earned from insurance policies sold via its platform, functioning as an independent insurance broker. This model allows the company to facilitate connections between clients and insurers while providing free quotes. Revenue is driven by the volume of insurance products sold, sustaining financial viability through commissions embedded in the insurance premiums.In April 2023, Zinnia, LLC acquired a majority stake in PolicyGenius from KKR and other partners, which will enable Zinnia to enhance its digital distribution solutions. The acquisition will support the expansion of PolicyGenius into new markets and promote the development of new products, allowing the company to reach a broader audience in the insurance sector.

## Funding rounds

- Series E, Mar 17, 2022 — KKR, Norwest Venture Partners, Pacific Life Insurance Company, Lincoln Financial Group, Revolution Ventures, Global Atlantic Financial Group LLC, AXA Venture Partners, Switch VC, MassMutual Ventures, Industrial Alliance and Financial Services Inc., Brighthouse Financial
- Series D, Dec 18, 2019, $111M — KKR, Norwest Venture Partners, Revolution Ventures, Susa Ventures, AXA Venture Partners, MassMutual Ventures, Transamerica Ventures
- Series C, May 5, 2017, $30M — Norwest Venture Partners, Revolution Ventures, Karlin Ventures, Susa Ventures, AXA Venture Partners, MassMutual Ventures, Transamerica Ventures, Fika Ventures
- Series B, Jan 14, 2016, $15M — Revolution Ventures, Karlin Ventures, Susa Ventures, AXA Venture Partners, MassMutual Ventures, Transamerica Ventures
- Series A, Jun 15, 2015, $5.3M — Karlin Ventures, Susa Ventures, AXA Venture Partners, Transamerica Ventures

## Investors

- Karlin Ventures (https://capitalatlas.ai/funds/karlin-ventures) — Series A, Series B, Series C
- Susa Ventures (https://capitalatlas.ai/funds/susa-ventures) — Series A, Series B, Series C, Series D
- AXA Venture Partners (https://capitalatlas.ai/funds/axa-venture-partners) — Series A, Series B, Series C, Series D, Series E
- Transamerica Ventures (https://capitalatlas.ai/funds/transamerica-ventures) — Series A, Series B, Series C, Series D
- Revolution Ventures (https://capitalatlas.ai/funds/revolution-ventures) — Series B, Series C, Series D, Series E
- MassMutual Ventures (https://capitalatlas.ai/funds/massmutual-ventures) — Series B, Series C, Series D, Series E
- Norwest Venture Partners (https://capitalatlas.ai/funds/norwest-venture-partners) — Series C, Series D, Series E
- Fika Ventures (https://capitalatlas.ai/funds/fika-ventures) — Series C
- KKR (https://capitalatlas.ai/funds/kkr) — Series D, Series E
- Pacific Life Insurance Company — Series E
- Lincoln Financial Group — Series E
- Global Atlantic Financial Group LLC — Series E
- Switch VC (https://capitalatlas.ai/funds/switch-vc) — Series E
- Industrial Alliance and Financial Services Inc. — Series E
- Brighthouse Financial — Series E