# Point Up

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/point-up

- Industry: Financial Services
- Headquarters: San Francisco, US
- Website: www.point.app
- Total disclosed funding: $61M
- Latest round: Series B (Sep 2, 2021)
- Investors on record: 8

## About

Point Up Inc. is a technology company specializing in innovative digital solutions that enhance user engagement and streamline customer interactions for businesses across various sectors.Founded in 2018, Point Up Inc. operates from its headquarters in San Francisco, US. The company focuses on developing a digital application that enhances communication and transaction processes for businesses. The founders, Arkadii Haidarzhy, Kenan Pulak, and Patrick Mrozowski, have backgrounds in technology and entrepreneurship. Point Up has raised a total of USD 46.5 mn through Series B funding, led by Valar Ventures with participation from Breyer Capital, Human Capital, and Y Combinator. The latest funding round, completed on September 2, 2021, supports the company's growth initiatives and enhances its product offerings.Point.app specializes in offering innovative digital solutions designed to enhance user engagement and streamline customer interactions. Their core product suite includes a user-friendly application that facilitates seamless communication and transaction processes across various platforms. This application targets businesses looking to improve their customer service experience, providing tools for real-time support, feedback collection, and engagement analytics. The end-users of Point.app's offerings encompass a diverse range of industries, including retail, hospitality, and e-commerce, particularly in markets such as North America and Europe, where there is a strong demand for enhanced digital customer service solutions. Launched within the last few years, these products have garnered attention for their versatility and ability to cater to both small and large enterprises, further establishing Point.app as a key player in the digital service sector.Point.app generates revenue primarily through a subscription-based model, where businesses pay for access to their suite of tools and features. Clients typically engage with Point.app via monthly or annual subscription plans that allow them to utilize the full capabilities of the application, including customer support integrations and analytics tools. The pricing structure is tiered, with different plans tailored to the varying needs of small, medium, and large businesses, ensuring flexibility and scalability for their clientele. This model fosters long-term partnerships with clients who rely on Point.app’s solutions for consistent customer engagement strategies. The company’s flagship product, which serves as a cornerstone of its offerings, is pivotal in driving these business transactions, solidifying Point.app’s position in the competitive landscape of digital customer engagement solutions.Point Up Inc. plans to utilize the recent funding of USD 46.5 mn to further develop new products aimed at enhancing customer engagement and improving their application features. The company is targeting expansion into European and Asian markets by the end of 2023 to reach a broader customer base. The funding will support the design and launch of these upcoming products while also facilitating market entry strategies in the new regions.

## Funding rounds

- Series B, Sep 2, 2021, $47M — Valar, Y Combinator, Breyer Capital, Human Capital
- Series A, Mar 17, 2020, $12M — Valar, Y Combinator, Kindred Ventures, Restive Ventures
- Seed, Jan 3, 2019, $2M — Chapter One, Robot Ventures, Restive Ventures

## Investors

- Chapter One (https://capitalatlas.ai/funds/chapter-one) — Seed
- Robot Ventures (https://capitalatlas.ai/funds/robot-ventures) — Seed
- Restive Ventures (https://capitalatlas.ai/funds/restive-ventures) — Seed, Series A
- Valar (https://capitalatlas.ai/funds/valar) — Series A, Series B
- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Series A, Series B
- Kindred Ventures (https://capitalatlas.ai/funds/kindred-ventures) — Series A
- Breyer Capital (https://capitalatlas.ai/funds/breyer-capital) — Series B
- Human Capital (https://capitalatlas.ai/funds/human-capital) — Series B
