# Podeo FZ-LLC

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/podeo-fz-llc

- Industry: Internet
- Headquarters: Dubai, United Arab Emirates
- Website: www.podeo.co
- Total disclosed funding: $5.4M
- Latest round: Series A (Sep 30, 2024)
- Investors on record: 6

## About

Podeo FZ-LLC, based in Dubai, provides innovative podcasting solutions that empower creators and advertisers with advanced distribution and analytics services.Podeo FZ-LLC operates a podcast distribution platform that enables creators to upload and share their podcasts globally. Founded in 2020 in Dubai, United Arab Emirates, Podeo has successfully raised USD 5.4 mn in Series A funding led by Oraseya Capital, with participation from Cedar Mundi Ventures, Ibtikar Fund, Razor Capital, and iSME Holdings. The company has completed a total of 2 deals, with the most recent deal occurring on September 30, 2024. The founders of Podeo are Anthony Essaye, Mario Hayek, and Stefano Fallaha, who also serves as CEO.Podeo offers a comprehensive suite of podcasting solutions designed to empower creators and advertisers alike. Its primary service is a multi-functional podcast distribution platform that enables creators to effortlessly upload and distribute their podcasts across various global directories, including popular platforms like Apple, Spotify, and Google. The platform features advanced audio editing and post-production tools, allowing creators to enhance their content before distribution. Additionally, Podeo’s services include audience analytics, which provide detailed insights into listener engagement and demographic information, facilitating targeted marketing efforts. The company caters to over 110,000 independent creators, hobby podcasters, and established brands across diverse geographical markets, including the Middle East, Asia, and Africa, providing localized listening experiences and access to a vast audience exceeding 50 million listeners.Podeo generates revenue primarily through monetization strategies that leverage its extensive advertising partnerships and advanced advertising technology. The transaction structure includes programmatic advertising, wherein brands pay for audio ad placements based on listener demographics and engagement metrics. Podeo’s platform offers a variety of revenue models, such as cost-per-impression deals, where advertisers pay for every 1,000 impressions their ads receive. The company also supports direct monetization for podcasters through ad revenue sharing, allowing creators to earn income from their content based on listener engagement. This multifaceted revenue approach not only supports the company's profitability but also allows for a diverse array of pricing plans tailored to meet the needs of both creators and advertisers within the podcasting ecosystem.In September 2024, Podeo raised USD 5.4 mn in Series A funding, led by new investor Oraseya Capital, to support its growth strategy. The company plans to enhance its artificial intelligence capabilities and maintain its podcast value chain tools. Additionally, Podeo aims to expand into new markets across Europe and North America by the end of 2025, targeting a broader audience for its podcasting solutions.

## Funding rounds

- Series A, Sep 30, 2024, $5.4M — iSME Holdings, Ibtikar Fund, Razor Capital, Cedar Mundi Ventures, Oraseya Capital
- Seed, Mar 23, 2021 — Globivest, Razor Capital

## Investors

- Globivest (https://capitalatlas.ai/funds/globivest) — Seed
- Razor Capital — Seed, Series A
- iSME Holdings — Series A
- Ibtikar Fund (https://capitalatlas.ai/funds/ibtikar-fund) — Series A
- Cedar Mundi Ventures (https://capitalatlas.ai/funds/cedar-mundi-ventures) — Series A
- Oraseya Capital (https://capitalatlas.ai/funds/oraseya-capital) — Series A