# Pocus

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pocus

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.pocus.com
- Total disclosed funding: $20M
- Latest round: Series A (May 4, 2022)
- Investors on record: 5

## About

Based in California, US, and founded in 2021 by CEO Alexa Grabell and CTO Isaac Pohl-Zaretsky, Pocus, Inc. operates as a software company that provides a product-led sales platform that helps to improve sales and revenue by analyzing customer data. In March 2026, Apollo, a portfolio company of Bain Capital, Sequoia Capital, NewView Capital, Tribe Capital, Gaingels, Y Combinator, Social Capital, SV Angel, and Nexus Venture Partners, acquired Pocus, Inc. from Reform Ventures, BoxGroup, Coatue Management, First Round Capital, GTMfund, and The Chainsmokers.

Pocus, Inc. provides platforms that use data sources such as customer relationship management (CRM), marketing, warehouse, billings, and support data for processing through insights, workflows, and scoring to provide outputs such as marketing, sales improvement, and customer engagement. The company offers magic playbooks for insights, improving efficiency, building strategies, and tracking changes or progress. As of 2023, the company’s client base includes Seon, Quicknode, Posthog, and Linode. The March 2026 acquisition enables Apollo to advance its vision for an AI-native go-to-market operating system by expanding AI capabilities and strengthening enterprise-focused revenue intelligence within a unified platform.

## Funding rounds

- Series A, May 4, 2022, $20M — First Round Capital, Coatue Management, BoxGroup, GTMfund, The Chainsmokers

## Investors

- First Round Capital (https://capitalatlas.ai/funds/first-round-capital) — Series A
- Coatue Management (https://capitalatlas.ai/funds/coatue-management) — Series A
- BoxGroup (https://capitalatlas.ai/funds/boxgroup) — Series A
- GTMfund (https://capitalatlas.ai/funds/gtmfund) — Series A
- The Chainsmokers — Series A