# Playrific

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/playrific

- Industry: Internet
- Headquarters: Billerica, US
- Website: www.playrific.com
- Total disclosed funding: $3M
- Latest round: Series A (Nov 1, 2014)
- Investors on record: 5

## About

Playrific, Inc. focuses on providing premium domain names tailored for the gambling sector, enhancing online brand presence for gaming companies. Its flagship offering, playrific.com, serves as a strategic asset for businesses in this competitive market.Playrific, Inc. operates in the online gambling industry, primarily centered around the sale of playrific.com, a premium domain name. The company was acquired by 18moons in December 2016, with financial terms undisclosed. Headquartered in Billerica, US, Playrific has engaged in 9 deals to date. The latest funding round was a VENTURE DEBT round in which the company raised USD 0.29 mn, contributing to a total of USD 3.00 mn raised thus far.playrific.com is a premium domain name positioned as an asset for businesses looking to establish a strong online presence within the gambling sector. The core offering revolves around the sale of this domain name, which is designed to be memorable and brandable, catering specifically to companies within the gaming and gambling industries. By acquiring playrific.com, businesses gain a valuable digital asset that can enhance brand credibility and consumer trust, essential factors in a competitive marketplace. The primary target market for this domain includes gaming startups, gambling platforms, and related service providers operating globally, particularly in North America and Europe, where online gaming regulations are becoming increasingly favorable. The domain's potential applications are diverse, ranging from online casinos to sports betting platforms, allowing businesses to tap into the growing digital gambling landscape.Revenue generation for playrific.com is facilitated through the direct sale of the domain name, priced at USD 14,995. Transactions are processed securely via Efty Pay, ensuring a streamlined and trustworthy purchasing experience for clients. The structure of these transactions is primarily B2B, aimed at companies seeking premium online assets to enhance their operational capabilities. Each transaction reflects the premium nature of the domain, where businesses recognize the long-term value associated with owning a well-branded web address. The sale of playrific.com aligns with industry trends that see premium domain names as appreciating assets, providing significant return potential as the online gambling market continues to evolve.Future growth plans for Playrific, Inc. focus on enhancing its online presence and expanding its market reach in the gambling sector. Specific initiatives include ongoing marketing strategies to attract gaming startups and gambling platforms, particularly in North America and Europe. The recent funding raised in the VENTURE DEBT round will support these efforts, allowing the company to leverage the increasing favorable online gaming regulations. Playrific, Inc. aims to solidify its position in the digital gambling landscape, adapting to market demands as they evolve in the coming years.

## Funding rounds

- Series A, Nov 1, 2014, $3M — Golden Seeds, Launchpad Venture Group, Walnut Venture Associates, Maine Angels, Northeast Angels

## Investors

- Golden Seeds (https://capitalatlas.ai/funds/golden-seeds) — Series A
- Launchpad Venture Group (https://capitalatlas.ai/funds/launchpad-venture-group) — Series A
- Walnut Venture Associates (https://capitalatlas.ai/funds/walnut-venture-associates) — Series A
- Maine Angels — Series A
- Northeast Angels — Series A