# Playcast Media Systems

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/playcast-media-systems

- Industry: Software
- Headquarters: Israel
- Website: www.playcast-media.com
- Total disclosed funding: $10M
- Latest round: Series B (Jan 25, 2011)
- Investors on record: 4

## About

Playcast Media Systems is a digital content platform focusing on technology, social media, music, and gaming, with a strong emphasis on cryptocurrency education and insights.Founded in 2006 and headquartered in Israel, Playcast Media Systems specializes in providing educational content related to cryptocurrencies and online gaming. The company has engaged in three funding deals, the latest being a VENTURE DEBT round in June 2015, raising USD 3.00 mn from Xenia Venture Capital, contributing to a total of USD 10.00 mn raised. The founder, Quoc Mai, has a history of entrepreneurship, although details of previous ventures are not available.Playcast Media primarily offers a digital platform that focuses on content related to technology, social media, music, and gaming, with a particular emphasis on the cryptocurrency sector. Their core offerings include comprehensive guides and resources aimed at educating users about cryptocurrencies such as Bitcoin and Ethereum, as well as providing insights into the burgeoning market of Ethereum casino sites. This platform serves individuals interested in cryptocurrency and online gaming, offering detailed information that addresses common questions and concerns. Playcast Media's target audience comprises tech-savvy consumers and gamers globally, with a specific focus on markets where cryptocurrency adoption is rapidly growing, such as North America and Europe. By delivering valuable content and resources, the company enhances the user experience for those seeking to engage with cryptocurrencies and online entertainment.Revenue generation for Playcast Media is primarily driven through affiliate marketing partnerships, particularly through its participation in the Amazon Services LLC Associates Program. This model allows the company to earn advertising fees by linking users to products on Amazon that are relevant to their audience, specifically in the technology and gaming sectors. When a user clicks on a provided link and makes a purchase, Playcast Media receives a commission for the referral. The company’s business structure is largely direct-to-consumer, focusing on delivering quality content that engages readers. Their revenue model is bolstered by the increasing interest in cryptocurrency products, which aligns with their content offerings, enhancing the potential for user engagement and subsequent transactions.Playcast Media Systems aims to enhance its product offerings by developing new content focused on emerging trends in cryptocurrency, with plans to launch these resources by the end of 2023. The company is looking to expand its presence in the European and North American markets, leveraging recent funding to support marketing and outreach efforts. The VENTURE DEBT raised in June 2015 will be utilized to bolster these initiatives, addressing the growing demand for cryptocurrency education and resources.

## Funding rounds

- Series B, Jan 25, 2011, $10M — Jerusalem Venture Partners, MK Capital, Xenia Venture Capital, C.Mer Industries Ltd

## Investors

- Jerusalem Venture Partners (https://capitalatlas.ai/funds/jerusalem-venture-partners) — Series B
- MK Capital (https://capitalatlas.ai/funds/mk-capital) — Series B
- Xenia Venture Capital (https://capitalatlas.ai/funds/xenia-venture-capital) — Series B
- C.Mer Industries Ltd — Series B