# PlayBuzz

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/playbuzz

- Industry: Internet
- Headquarters: Tel Aviv-Yafo, Israel
- Website: www.playbuzz.com
- Total disclosed funding: $55M
- Latest round: Series C (Sep 27, 2017)
- Investors on record: 7

## About

PlayBuzz Ltd. creates interactive online quizzes and engaging content that entertain and inform users, delivering personalized insights across various themes to a diverse audience worldwide.Founded in 2012, PlayBuzz Ltd. is based in Tel Aviv-Yafo, Israel, and specializes in developing interactive content, including quizzes designed to engage users. The company has raised a total of USD 35.00 mn to date, with its most recent funding round being a Series C on September 27, 2017, led by Viola Group and supported by investors such as 83 North, Firstime Ventures, Saban Capital Group, and The Walt Disney Company. The company was co-founded by Aleksandar Bartol, Joe Falco, Shachar Orren, Tom Pachys, and Zaigham Zulqernain, with Kabir Aminu and Reginia Quinones serving as current co-CEOs.PlayBuzz Ltd. primarily offers engaging online quizzes and interactive content aimed at entertaining users while providing them with insights. Their offerings include various quizzes, such as personality assessments and lifestyle tips, made accessible through their website. These products cater to a broad demographic across markets in North America, Europe, and Asia, focusing on user engagement and personalized experiences.The company generates revenue through advertising partnerships and sponsored content, leveraging substantial user engagement to create tailored advertising experiences. Revenue streams include direct advertisements on quiz result pages and promotional partnerships within the quizzes. Additionally, PlayBuzz may provide premium content or subscription models to enhance user experiences while adding value for advertisers.Following the Series C funding round in September 2017, where PlayBuzz Ltd. secured USD 35.00 mn to expand its global presence, the company plans to develop new products and enhance its offerings in various markets. Specific upcoming product launches are in the pipeline, with targeted expansion into additional geographic regions to be announced in the near future. The recent funding will support these initiatives by facilitating market entry and scaling operations.

## Funding rounds

- Series C, Sep 27, 2017, $35M — Saban Capital Group, Viola Group, The Walt Disney Company, 83 North, Firstime
- Series B, Mar 19, 2015, $16M — Saban Capital Group, Viola Group, 83 North, FirstTime Ventures
- Series A, Jun 16, 2014, $3M — Viola Group
- Seed, Dec 10, 2012, $0.8M — thetime

## Investors

- thetime (https://capitalatlas.ai/funds/thetime) — Seed
- Viola Group (https://capitalatlas.ai/funds/viola-group) — Series A, Series B, Series C
- Saban Capital Group (https://capitalatlas.ai/funds/saban-capital-group) — Series B, Series C
- 83 North (https://capitalatlas.ai/funds/83-north) — Series B, Series C
- FirstTime Ventures — Series B
- The Walt Disney Company — Series C
- Firstime (https://capitalatlas.ai/funds/firstime) — Series C