# Plantruption

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/plantruption

- Industry: Agribusiness
- Headquarters: Dublin, Ireland
- Website: www.plantruption.com
- Latest round: Seed (Jun 21, 2021)
- Investors on record: 2

## About

Plantruption, based in Dublin, Ireland, focuses on providing advanced agricultural technologies that enhance sustainability and efficiency in farming. Their solutions address challenges like resource optimization and environmental impact reduction.Plantruption is an innovative company that specializes in agricultural technologies aimed at promoting sustainable practices. Founded in 2019, the firm is headquartered in Dublin, Ireland. Jennifer O'Brien, the founder, has a history in entrepreneurship, although specific details about her previous ventures are not available. The company raised EUR 426,000 in venture funding on September 18, 2021, from investors IndieBio and SOSV. With this funding, Plantruption aims to scale its production, having completed two significant deals to date.Plantruption specializes in delivering innovative solutions aimed at enhancing sustainability and efficiency in agriculture. Their core product offerings include advanced agricultural technologies that optimize resource use, improve crop yield, and minimize environmental impact. The company's services are designed to address various challenges faced by farmers, such as soil depletion, water scarcity, and pest management. These products are employed by a diverse client base, including commercial farms, agricultural cooperatives, and agro-industry stakeholders, primarily across North America, Europe, and parts of Asia. Released in stages over the past few years, these offerings are tailored to meet the evolving needs of the agriculture sector, emphasizing sustainable practices and technological integration.Plantruption's revenue model is structured around a combination of direct sales and subscription-based services. Clients typically engage with the company through partnerships that allow for seamless integration of Plantruption’s technologies into their existing operations. Transactions often involve long-term agreements where customers pay for access to proprietary platforms and ongoing support services. The pricing structure is based on a tiered system that accommodates various business sizes and needs, allowing clients to select packages that best suit their operational requirements. Flagship products are integrated into these revenue streams, providing both immediate value and ongoing benefits to users in the agricultural sector.Plantruption plans to leverage the EUR 426,000 raised in September 2021 to enhance production capabilities and introduce new product offerings. The company is designing advanced agricultural solutions that will be launched in the near future, although specific release dates have not been disclosed. Additionally, they aim to expand their market presence into new regions, specifically targeting parts of Asia and other European countries by the end of 2023, to cater to a broader client base in the agricultural sector.

## Funding rounds

- Seed, Jun 21, 2021 — SOSV, IndieBio

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed
- IndieBio (https://capitalatlas.ai/funds/indiebio) — Seed