# Planday A/S

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/planday-a-s

- Industry: Software
- Headquarters: Copenhagen, Denmark
- Website: www.planday.com
- Total disclosed funding: $73M
- Latest round: Series C (Aug 28, 2018)
- Investors on record: 6

## About

Based in Denmark, Planday A/S operates as a cloud-based staff management solution, offering tools for employee scheduling, time tracking, and payroll management, aimed at improving workforce efficiency across various sectors.Planday A/S, founded in 2004 in Copenhagen, Denmark, provides a cloud-based platform for managing workforce operations. The company was acquired by Xero Limited on March 5, 2021, for USD 220.4 mn, transitioning from previous investors including Creandum and Idinvest Partners. The current CEO is Christian Brøndum, and the company was founded by Anders Frederiksen.Planday delivers a comprehensive suite of cloud-based staff management software that includes features for employee scheduling, time tracking, payroll management, shift planning, communication, and reporting. The software serves various industries such as hospitality, healthcare, and retail, facilitating compliance with labor laws and improving staff management efficiency.Planday generates revenue primarily through subscription models, structured around monthly or annual plans that provide varying levels of service. The company recorded an EBITDA of USD -14.13 mn for the most recent year, 2023.Following its acquisition by Xero Limited, Planday plans to enhance its product offerings and expand geographically. The latest funding will be allocated to develop new features and optimize existing services. Specific markets targeted for expansion include the UK and other regions in Europe, with aims to increase market presence by the end of 2023.

## Funding rounds

- Series C, Aug 28, 2018, $41M — Idinvest Partners, Kreos Capital, Creandum, SEB Asset Management, RECAPEX
- Series B, Jun 21, 2017, $15M — Idinvest Partners, Creandum, LeadX Capital Partners
- Series B, Mar 30, 2016, $14M — Idinvest Partners, Creandum, SEB Asset Management
- Series A, May 6, 2014, $3.8M — Creandum

## Investors

- Creandum (https://capitalatlas.ai/funds/creandum) — Series A, Series B, Series C
- Idinvest Partners (https://capitalatlas.ai/funds/idinvest-partners) — Series B, Series C
- SEB Asset Management (https://capitalatlas.ai/funds/seb-asset-management) — Series B, Series C
- LeadX Capital Partners (https://capitalatlas.ai/funds/leadx-capital-partners) — Series B
- Kreos Capital — Series C
- RECAPEX — Series C
