# Pixvana

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pixvana

- Industry: Software
- Headquarters: Seattle, US
- Website: www.pixvana.com
- Total disclosed funding: $14M
- Latest round: Series A (Nov 20, 2017)
- Investors on record: 6

## About

Pixvana Inc. specializes in providing a cloud-based platform for virtual reality video processing, streaming, and editing, enabling clients to create and distribute immersive VR content for enhanced media applications.Founded in 2015 and headquartered in Seattle, US, Pixvana Inc. delivers virtual reality solutions through its SPIN Studio platform. The company secured its Series A funding of USD 14.00 mn in November 2017, led by Vulcan Capital with participation from Cisco Investments, Hearst Ventures, M12, Madrona Venture Group, and The Raine Group. CEO Forest Key, with experience in leading technology companies, has guided the firm's strategic direction since inception. Pixvana has notably engaged in a focused approach toward virtual reality technologies and customer engagement.Pixvana, through its SPIN Studio platform, delivered an innovative cloud-based virtual reality (VR) video processing, streaming, and editing solution. Launched in 2016, the platform enabled users to create and distribute immersive VR content, primarily catering to large media companies that aimed to enhance their consumer-facing media applications. The technology incorporated advanced system design and technical innovations to facilitate seamless VR experiences, ultimately serving clients looking to leverage VR for storytelling and viewer engagement. Over time, Pixvana expanded its offerings to include mobile selfie video messaging and applications within the web3 space, targeting various user demographics ranging from enterprise learning organizations to affinity communities. While originally based in Seattle, the company aimed to address markets across North America and beyond, adapting to varying consumer demands and technological trends.Pixvana's revenue model revolved around subscription-based services linked to its SPIN Studio platform, facilitating consistent cash flow from its client base. Transactions typically occurred through direct partnerships with media organizations and enterprise clients, where pricing structures were defined based on user licenses or project scopes. While specific pricing information for the SPIN Studio services was not disclosed, the model encompasses tiered subscription plans tailored to varying levels of service and user access. The company's focus on B2B transactions emphasized collaboration with large entities, fostering partnerships that enabled clients to effectively harness the potential of VR technologies for their unique content needs.In November 2017, the company raised USD 14.00 mn in a Series A funding round to bolster its growth strategy. Pixvana plans to expand its SPIN Studio offerings and develop additional products aimed at facilitating immersive content creation, with specific new launches expected in the coming years. The recent funding will be utilized to enhance product development, particularly in mobile applications and web3 technologies, targeting expansion into additional markets across North America and entering international regions by 2025. The strategic investment will also support efforts to broaden the client base among media companies and enterprise organizations.

## Funding rounds

- Series A, Nov 20, 2017, $14M — Madrona Venture Group, Vulcan, The Raine Group, Hearst Ventures, M12, Cisco Investments

## Investors

- Madrona Venture Group (https://capitalatlas.ai/funds/madrona-venture-group) — Series A
- Vulcan (https://capitalatlas.ai/funds/vulcan) — Series A
- The Raine Group (https://capitalatlas.ai/funds/the-raine-group) — Series A
- Hearst Ventures (https://capitalatlas.ai/funds/hearst-ventures) — Series A
- M12 (https://capitalatlas.ai/funds/m12) — Series A
- Cisco Investments (https://capitalatlas.ai/funds/cisco-investments) — Series A