# Pixis

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pixis

- Industry: Software
- Headquarters: New York, US
- Website: www.pixis.ai
- Total disclosed funding: $204M
- Latest round: Series C (Sep 14, 2023)
- Investors on record: 10

## About

Based in California, US, and founded in 2018 by CEO Shubham A. Mishra, Harikrishna Valiyath, and Vrushali Prasade, Aiquire Inc., f.k.a. Pyxis One, d.b.a. Pixis operates as a provider of a marketing cloud solution that allows businesses to create, launch, and analyze marketing campaigns across different digital marketing platforms. In September 2026, Sprout Venture Partners partially exited its stake in Pixis. Financial terms were not disclosed.

Aiquire provides an AI optimizer that offers access to three codeless AI engines, which are governance AI, targeting AI, and creative AI to enable marketing optimization. The company also offers AI-powered reporting and analytics that allows its clients to check how customer cross-sections within their macro target audience behave. In addition, the firm provides UI/UX testing platform that helps its clients in website testing, prototype testing, and application testing.

The company generates revenue from the subscription of its UI/UX testing platform, which includes team and business.

## Funding rounds

- Series C, Sep 14, 2023, $85M — General Atlantic, Chiratae Ventures, Celesta Capital, Grupo Carso, Touring Capital
- Series C, Jan 19, 2022, $100M — General Atlantic, Chiratae Ventures, PremjiInvest, Celesta Capital, SB Investment Advisers
- Series B, Sep 15, 2021, $12M — Chiratae Ventures, PremjiInvest, Exfinity Venture Partners, pi Ventures, Celesta Capital
- Series A, Oct 29, 2020, $7M — Chiratae Ventures, Exfinity Venture Partners, pi Ventures
- Seed, Feb 29, 2020 — Sprout Venture Partners

## Investors

- Sprout Venture Partners (https://capitalatlas.ai/funds/sprout-venture-partners) — Seed
- Chiratae Ventures (https://capitalatlas.ai/funds/chiratae-ventures) — Series A, Series B, Series C
- Exfinity Venture Partners (https://capitalatlas.ai/funds/exfinity-venture-partners) — Series A, Series B
- pi Ventures (https://capitalatlas.ai/funds/pi-ventures) — Series A, Series B
- PremjiInvest (https://capitalatlas.ai/funds/premjiinvest) — Series B, Series C
- Celesta Capital (https://capitalatlas.ai/funds/celesta-capital) — Series B, Series C
- General Atlantic (https://capitalatlas.ai/funds/general-atlantic) — Series C
- SB Investment Advisers (https://capitalatlas.ai/funds/sb-investment-advisers) — Series C
- Grupo Carso — Series C
- Touring Capital (https://capitalatlas.ai/funds/touring-capital) — Series C