# Pixibo Pte.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pixibo-pte

- Industry: Software
- Headquarters: Singapore, Singapore
- Website: www.wearepixibo.com
- Total disclosed funding: $2.5M
- Latest round: Series A (Feb 24, 2021)
- Investors on record: 7

## About

Founded in 2016 by CEO Rohit Kumar and CTO Karthik Srinivasan, and headquartered in Singapore, Pixibo Pte. Ltd., offers assistance to provide fashion retailers with size and fit recommendations. The company operates out of Toronto, London, Barcelona, Kyiv, Bangalore, Jakarta, Singapore, and Seoul. The company’s customers include Zalora Group, JOSH V, Shoeby, Costes Fashion, and Berden Heerlen B.V., Goya the Label, Ally, and Kinquo Designs among others. In February 2021, Pixibo Pte. Ltd raised USD 1.4 million in Series A funding led by new investor Atlas Venture. 

The company offers Find Your Fit®size and fit solutions to increase conversion rates, improve shopper experience and reduce the size and fit-related returns as well as C02 emissions. The company uses technology that includes Pixibo Magic Hat, a proprietary sub-category level taxonomy that understands garment subtypes and assigns subtype adjustment indexes. Pixibo Brand Book transforms the brand size chart into the category-level size and fit advice for shoppers. The company’s Anthropometric prediction solution removes the need for physical body measurements, bridges the gap between what shoppers know about their body (height and weight) and what is need to make accurate predictions. Additionally, Pi learns from 3D body scans, foot biomechanics, and shopper measurement data from Pixibo Fit Trials. 

Pixibo generates revenue when fashion marketplaces subscribe to the company’s try before you buy, find your fit, and pixibo fit centre services.  

Pixibo Pte. Ltd will use the Series A funding to enhance its service and hire for positions across sales and engineering teams as well as expanding offline stores to South Korea, Indonesia, Australia, and the Philippines. Pixibo further plans to open two more stores in the eastern and western areas of Singapore, further develop the Pixibo Fit Centre, scale up the try before you buy service through a partnership with independent mom and pop fashion shops, and hire staff for 12 new positions in its sales and engineering teams.

## Funding rounds

- Series A, Feb 24, 2021, $1.4M — Atlas Venture
- Series A, Feb 22, 2019, $1.1M — ZOZO, Inc., FashionValet Sdn. Bhd., Pomelo Fashion Pte Ltd, STV, EverHaus, Prasetia Dwidharma

## Investors

- ZOZO, Inc. — Series A
- FashionValet Sdn. Bhd. — Series A
- Pomelo Fashion Pte Ltd — Series A
- STV (https://capitalatlas.ai/funds/stv) — Series A
- EverHaus (https://capitalatlas.ai/funds/everhaus) — Series A
- Prasetia Dwidharma (https://capitalatlas.ai/funds/prasetia-dwidharma) — Series A
- Atlas Venture (https://capitalatlas.ai/funds/atlas-venture) — Series A