# Pipa Bella Accessories Pvt.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pipa-bella-accessories-pvt

- Industry: Consumer Products
- Headquarters: Mumbai, India
- Website: www.pipabella.com
- Total disclosed funding: $1M
- Latest round: Series A (Apr 9, 2018)
- Investors on record: 2

## About

Pipa Bella Accessories Pvt. Ltd. is an Indian company specializing in fashion jewelry and accessories, offering a diverse range of products that enhance personal style and expression.Founded in 2012 and headquartered in Mumbai, India, Pipa Bella Accessories Pvt. Ltd. operates primarily in the fashion jewelry sector. The company has successfully raised funding through multiple rounds, with the most recent being a Series A round led by Fireside Ventures, raising INR 64.00 mn. Pipa Bella has completed a total of 3 deals, with its latest acquisition occurring in April 2021 when it was acquired by Nykaa E-Retail Private Limited, a portfolio company of Fidelity Investments and others. The financial details of the acquisition were not disclosed.Pipa Bella primarily provides a comprehensive ecommerce platform that empowers businesses to create and manage their online stores effectively. Their offerings include customizable website templates, payment processing solutions, inventory management, and marketing tools, catering to a varied clientele of small and medium-sized enterprises (SMEs) and larger retailers. Their platform supports diverse industries, focusing on enhancing customer engagement and streamlining sales processes. Their products are accessible to international markets including North America, Europe, and Asia, ensuring a user-friendly experience for online shoppers.In 2023, Pipa Bella reported an EBITDA of INR 69,301.90. The company's revenue generation model is based on subscription fees and transaction fees for its ecommerce services, allowing clients access to tiered subscription plans while also earning revenue through processing fees on sales facilitated through its platform.Pipa Bella Accessories Pvt. Ltd. is focused on expanding its product offerings and enhancing its presence in international markets. The company aims to design and launch new accessories collections, with specific timelines for new product releases yet to be disclosed. Additionally, they plan to explore expansion into new geographic regions, enhancing their market reach. The recent funding from the Series A round will be utilized to support these initiatives, specifically aimed at product development and market penetration strategies.

## Funding rounds

- Series A, Apr 9, 2018, $1M — LionRock Capital, Fireside Ventures

## Investors

- LionRock Capital (https://capitalatlas.ai/funds/lionrock-capital) — Series A
- Fireside Ventures (https://capitalatlas.ai/funds/fireside-ventures) — Series A