# Pigment

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pigment

- Industry: Software
- Headquarters: Paris, France
- Website: www.pigment.com
- Total disclosed funding: $636M
- Latest round: Series D (Oct 14, 2026)
- Investors on record: 21

## About

Based in France, Pigment SAS operates as a software company that provides an integrated planning platform powered by agentic AI to enhance business planning processes.Pigment SAS, founded in 2019 in Paris, France, specializes in integrated business planning solutions. The company has successfully raised a total of USD 145.00 mn through multiple funding rounds, with the most recent being a Series D round on April 3, 2024, led by ICONIQ Capital along with several other investors. The founding team includes Amica Hendrikz, Eléonore Crespo, and Romain Niccoli, with Lailani Martin currently serving as CEO.Pigment offers an integrated planning platform powered by agentic AI to facilitate proactive business planning. Its core product enables companies to analyze, model, and create adaptable financial plans, addressing challenges in financial forecasting, sales and revenue planning, workforce strategy, and supply chain management. The platform enhances collaboration across various departments such as finance, sales, and HR, allowing users to build flexible models that can quickly respond to changing business environments. Clients include organizations across technology, food delivery, and chemicals, spanning North America and Europe. The platform's AI capabilities are customized for client contexts, providing precise insights for decision-making.Pigment's revenue model is based on subscription services, where clients pay for access to its planning platform. These subscriptions cater to various user needs, reflecting the scale and complexity of services offered. The company's flagship product integrates financial planning, scenario modeling, and performance analytics, structured for business-to-business transactions. Clients engage through direct agreements that define service levels and rights based on user numbers and service scope, optimizing their planning processes with Pigment's AI technology.In April 2024, Pigment SAS raised USD 145 mn in Series D funding, led by ICONIQ Capital, to support the growth of its planning platform and generative AI capabilities. The company plans to develop new products that enhance its service offerings and aims to expand into additional markets in Europe and North America by the end of 2025, leveraging recent funding to fuel these initiatives.

## Funding rounds

- Series D, Oct 14, 2026, $250M — ICONIQ Growth, Scaleup Europe Fund, Nvidia, EQT-managed Scaleup Europe Fund, IVP, Meritech Capital, Sandberg Bernthal, World Innovation Lab, World Innovation Labs, Greenoaks, Iconic, ICONIQ
- Series D, Apr 3, 2024, $145M — Institutional Venture Partners, Meritech Capital Partners, Greenoaks Capital, ICONIQ Capital, Felix Capital, Sandberg Bernthal Venture Partners
- Series C, Jun 8, 2023, $95M — Institutional Venture Partners, Meritech Capital Partners, FirstMark Capital, ICONIQ Capital, Felix Capital
- Series B, Aug 30, 2022, $46M — Institutional Venture Partners, Meritech Capital Partners
- Series B, Sep 8, 2021, $76M — FirstMark Capital, Greenoaks Capital, Blossom
- Series A, Jan 7, 2021 — Frst Capital
- Series A, Oct 16, 2020, $21M — FirstMark Capital, Frst Capital, Blossom
- Seed, Oct 24, 2019, $4M — Frst Capital

## Investors

- Frst Capital (https://capitalatlas.ai/funds/frst-capital) — Seed, Series A
- FirstMark Capital (https://capitalatlas.ai/funds/firstmark-capital) — Series A, Series B, Series C
- Blossom (https://capitalatlas.ai/funds/blossom) — Series A, Series B
- Greenoaks Capital (https://capitalatlas.ai/funds/greenoaks-capital) — Series B, Series D
- Institutional Venture Partners (https://capitalatlas.ai/funds/institutional-venture-partners) — Series B, Series C, Series D
- Meritech Capital Partners (https://capitalatlas.ai/funds/meritech-capital-partners) — Series B, Series C, Series D
- ICONIQ Capital (https://capitalatlas.ai/funds/iconiq-capital) — Series C, Series D
- Felix Capital (https://capitalatlas.ai/funds/felix-capital) — Series C, Series D
- Sandberg Bernthal Venture Partners (https://capitalatlas.ai/funds/sandberg-bernthal-venture-partners) — Series D
- ICONIQ Growth — Series D
- Scaleup Europe Fund — Series D
- Nvidia — Series D
- EQT-managed Scaleup Europe Fund — Series D
- IVP — Series D
- Meritech Capital — Series D
- Sandberg Bernthal — Series D
- World Innovation Lab — Series D
- World Innovation Labs — Series D
- Greenoaks — Series D
- Iconic — Series D
- ICONIQ — Series D