# Petnut

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/petnut

- Industry: Software
- Headquarters: Beijing, China
- Website: www.petnut.cn
- Latest round: Angel (Aug 14, 2015)
- Investors on record: 2

## About

Petnut is a China-based company dedicated to delivering high-quality pet nutrition products, tailored to meet the diverse dietary needs of pets, enhancing their health and well-being.Petnut specializes in high-quality pet nutrition products aimed at fulfilling the dietary needs of various pets. The company is headquartered in Beijing, China. Founded by Wenming Jiang, who has experience in the pet nutrition sector, Petnut's innovative approach has led to successful funding, including a SEED financing round in May 2016. The company has completed 2 deals to date, with its most recent funding round securing investment from Sinovation Ventures, Z&H Investment, and Wenqing Ventures.Petnut.cn specializes in providing high-quality pet nutrition products designed to meet the diverse dietary needs of pets. The company offers a range of products including specialized pet food formulations that cater to various health requirements, such as grain-free diets or options for pets with allergies. These products are developed using premium ingredients aimed at enhancing overall pet health and well-being, while also promoting optimal digestion and energy levels. The end users primarily include pet owners who are health-conscious and seek nutritious solutions for their pets, which can range from dogs and cats to small animals. Petnut.cn serves markets in Asia and Europe, focusing on urban areas where pet ownership is on the rise and where consumers are increasingly prioritizing the quality of pet products.Petnut.cn generates revenue through direct-to-consumer sales and partnerships with retailers, strategically positioning itself in the pet food market. The company’s transaction structure includes both one-time purchases and subscription services, providing customers with flexible options tailored to their buying preferences. Flagship products command premium pricing, reflecting their innovative formulations and high-quality ingredients. Customers can opt for recurring orders, simplifying the purchasing process while ensuring a consistent supply of their preferred pet nutrition products.Petnut plans to leverage its recent SEED funding from May 2016 to enhance its offerings and expand its market presence. The company is developing new product lines that cater to emerging dietary trends in pet nutrition, with launches expected by late 2023. Additionally, Petnut aims to penetrate new markets in North America and Southeast Asia by 2024, capitalizing on the increasing demand for premium pet products in these regions.

## Funding rounds

- Angel, Aug 14, 2015 — Sinovation Ventures, Alpha Startups

## Investors

- Sinovation Ventures (https://capitalatlas.ai/funds/sinovation-ventures) — Angel
- Alpha Startups (https://capitalatlas.ai/funds/alpha-startups) — Angel