# Perfectfit Fashion

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/perfectfit-fashion

- Industry: Software
- Headquarters: Kochi, India
- Website: www.perfitfashion.com
- Total disclosed funding: $0.2M
- Latest round: Seed (Feb 6, 2018)
- Investors on record: 1

## About

Perfectfit Fashion Ltd is a company that specializes in customizable apparel solutions, focusing on activewear and athleisure products designed for comfort and style.Perfectfit Fashion Ltd offers customizable apparel solutions, primarily in the activewear and athleisure sectors. The company is headquartered in Kochi, India. In May 2021, Perfectfit Fashion Ltd raised INR 14.99 mn of venture funding from investors including Artha Venture Partners and Unicorn India Ventures. The total amount raised by the company is INR 14.99 mn, with a current valuation of INR 167.65 mn.Perfit Fashion specializes in offering a diverse range of customizable apparel solutions, focusing primarily on activewear and athleisure products. Their core products are designed to cater to the evolving needs of fitness enthusiasts and everyday consumers seeking comfort and style. The company emphasizes functionality and personalization, allowing customers to tailor their clothing through various options, including size, color, and design elements. These products are strategically positioned in the fitness and wellness markets, aiming to enhance the everyday experience of individuals engaged in physical activities. Perfit Fashion targets customers in North America and Europe, serving a broad clientele that includes fitness centers, boutique retailers, and direct consumers looking for unique and adaptable clothing solutions.Perfit Fashion employs a multi-faceted revenue structure primarily driven by direct-to-consumer sales and partnerships with retail outlets. The company reported a revenue of INR 31,112.30 mn in the most recent year, with an EBITDA of INR -60,816.70 mn. Transactions typically occur through online platforms where customers can place orders for personalized activewear, aligning with the current trend towards customization in the fashion industry. The company may also engage in wholesale agreements with retailers, providing them with a range of flagship products that include their signature activewear lines. This dual approach enables Perfit Fashion to cater to both individual consumers and businesses, establishing a robust marketplace presence. Pricing structures are designed to reflect the customizations available, ensuring that both retail partners and consumers receive value in their purchasing decisions.Perfectfit Fashion Ltd's future strategy includes launching new products aimed at enhancing their current activewear line. The company plans to expand further into markets in Asia and Australia by the end of 2023. The recent funding round of INR 14.99 mn will support these initiatives, particularly in product development and market entry strategies.

## Funding rounds

- Seed, Feb 6, 2018, $0.2M — Unicorn India Ventures

## Investors

- Unicorn India Ventures (https://capitalatlas.ai/funds/unicorn-india-ventures) — Seed