# PEEKABY

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/peekaby

- Industry: Consumer Products
- Headquarters: Seoul, South Korea
- Website: www.peekaby.com
- Total disclosed funding: $0.5M
- Latest round: Seed (Nov 1, 2023)
- Investors on record: 3

## About

Founded in 2020 and based in Seoul, South Korea, Ordinary Magic Corp. d.b.a Peekaby operates as a childcare services company that manufactures products to support parenting and provides child development solutions. In December 2023, PEEKABY raised an undisclosed amount in pre-series A funding led by new investor Stonebridge Ventures. Returning investor Smilegate Investment also participated in the round.

The brand is known for its Peekaby Play Kit, which is designed to support brain development in babies aged 0–2 through stage-based toys. Additionally, Peekaby offers a diaper product called PeekABU, which has absorbent designs for babies. The brand's aim is to support new parents by providing them with tools and products to aid in parenting.

## Funding rounds

- Seed, Nov 1, 2023, $0.5M — Smilegate Investment, Korea Tech Incubator for Startup
- Seed, Dec 21, 2021 — Seoul Technology Holdings

## Investors

- Seoul Technology Holdings (https://capitalatlas.ai/funds/seoul-technology-holdings) — Seed
- Smilegate Investment (https://capitalatlas.ai/funds/smilegate-investment) — Seed
- Korea Tech Incubator for Startup — Seed