# Pear Technology

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pear-technology

- Industry: Internet
- Headquarters: Beijing, China
- Website: www.pearvideo.com
- Total disclosed funding: $198M
- Latest round: Series A (Apr 16, 2018)
- Investors on record: 3

## About

Pear Technology Limited, based in Beijing, China, specializes in short-form video content, providing a platform for user-generated narratives that resonate with a diverse audience.Founded in 2016 in Beijing, China, Pear Technology Limited offers a platform for short-form video content that captures a wide array of narratives. The company has undergone strategic pivots to enhance user engagement and has raised a total of CNY 617.00 mn through its Series A funding round in March 2020, backed by investors including Baidu and Tencent Investment, achieving a current valuation of CNY 3000.00 mn. The company has completed 4 deals to date.Pear Video specializes in short-form video content, curating engaging narratives through user-generated clips that showcase everything from everyday moments to significant cultural events. Launched in 2016, the platform targets younger demographics in urban centers across China, promoting an easy-to-use interface for content creators to share their stories with a broad audience.Pear Video generates revenue through advertising and partnerships with content creators and brands. The company structures promotional campaigns where advertisers pay to feature their products within video content, fostering a collaborative relationship between the platform and its clients. Although specific pricing plans for advertising services are not publicly detailed, Pear Video's offerings attract a diverse client base ranging from small businesses to larger corporations.Pear Technology Limited aims to expand its market presence by launching new products aimed at enhancing user engagement and diversifying content offerings. The company plans to refine its platform capabilities and explore additional geographic regions, focusing on outreach beyond urban centers in China. The recent funding of CNY 617.00 mn will support these initiatives, allowing Pear Video to innovate and scale its operations effectively.

## Funding rounds

- Series A, Apr 16, 2018, $98M — Tencent Investment, Baidu
- Angel, Jan 16, 2017, $100M — CMC Capital Partners

## Investors

- CMC Capital Partners (https://capitalatlas.ai/funds/cmc-capital-partners) — Angel
- Tencent Investment — Series A
- Baidu — Series A