# Pawlicy Advisor

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pawlicy-advisor

- Industry: Insurance
- Headquarters: New York, US
- Website: www.pawlicy.com
- Total disclosed funding: $20M
- Latest round: Series B (Jun 15, 2022)
- Investors on record: 5

## About

Pawlicy Advisor Inc., based in the US, operates an independent marketplace for pet insurance, offering pet owners the ability to compare policies from various providers to find optimal coverage tailored to their needs.Pawlicy Advisor Inc. was founded in 2018 in New York, US. The company functions as a specialized platform that offers pet owners a comprehensive comparison tool for pet insurance. The founders, Christopher Mawhinney and Travis Bloom, initiated the venture to simplify the insurance process for pets. In June 2022, Pawlicy Advisor raised USD 12 million in Series B funding, with StepStone as the lead investor, alongside participation from Defy.vc, RHO Capital Partners, Remarkable Ventures, and Slow Ventures. The company has successfully completed three deals to date, with a current company valuation of USD 60.396 mn.Pawlicy Advisor operates as an independent marketplace and comparison tool for pet insurance. The platform allows pet owners to compare various insurance policies from leading providers, facilitating the selection of coverage that aligns with their unique needs. By assessing individual pets and analyzing hundreds of policy variations, the company provides data-driven advice and personalized recommendations designed to address specific health risks associated with different breeds. Pawlicy Advisor serves a diverse clientele throughout the United States, assisting pet owners in navigating the complexities of pet health care financing through partnerships with prominent industry players such as Embrace Pet Insurance, ASPCA Pet Health Insurance, and Pets Best Pet Insurance.Pawlicy Advisor generates revenue through commissions paid by pet insurance companies for facilitating policy sales. Operating as a licensed insurance brokerage, the company offers its services free to users, avoiding hidden fees. When a pet owner uses the platform to input information about their pet, it triggers an analysis of available insurance options from multiple providers. After comparing coverage and pricing, the pet owner selects a policy and completes the purchase through the Pawlicy Advisor website, enabling the company to earn a commission from the chosen insurance provider.In June 2022, Pawlicy Advisor Inc. raised USD 12 million in Series B funding, which will be utilized to expand its offerings and serve the veterinary community more effectively. The company plans to enhance its pet insurance marketplace and make key hires across several departments. Future growth also includes potential expansion into new geographic markets, although specific regions have not been detailed at this time. The funding will support these initiatives as Pawlicy Advisor seeks to provide improved services and resources for pet owners.

## Funding rounds

- Series B, Jun 15, 2022, $12M — RHO, StepStone, Slow, Defy., Remarkable Ventures
- Series A, Feb 16, 2021, $6.5M — RHO, Slow, Defy.
- Seed, Jan 16, 2020, $1M — Defy.

## Investors

- Defy. (https://capitalatlas.ai/funds/defy) — Seed, Series A, Series B
- RHO (https://capitalatlas.ai/funds/rho) — Series A, Series B
- Slow (https://capitalatlas.ai/funds/slow) — Series A, Series B
- StepStone (https://capitalatlas.ai/funds/stepstone) — Series B
- Remarkable Ventures (https://capitalatlas.ai/funds/remarkable-ventures) — Series B