# Paragon Pure

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/paragon-pure

- Industry: Food
- Headquarters: Princeton, US
- Website: www.paragonpure.com
- Total disclosed funding: $3.9M
- Latest round: Seed (Jul 15, 2022)
- Investors on record: 5

## About

Based in New Jersey, US, and founded in 2019, Paragon Flavors, Inc., doing business as Paragon Pure, operates as a food manufacturing company that produces plant-based food ingredients and alternatives. The company was co-founded by Matthew Sillick, Chris Gregson, and Kelly Marks, and in October 2022, Paragon Flavors, Inc. raised USD 3.91 million in seed funding led by Unovis Asset Management, Gather Ventures, and Next Gen Nutrition Investment Partners, LLC.

The company develops and formulates flavors using plant extracts and essences that are encapsulated in naturally protective sprouted rice flour carrier, which when added to food items will produce aroma. In addition, the firm produces coloring food powder/ natural color from various vegetables and fruits and creates other food ingredients too. Paragon Pure’s product pipeline includes olé-pbm (TM), a plant-based meat product made from rice bran oil, that contains low saturated fat with an animal fat-like taste.

The company intends to use the October 2022 funding to further develop its product.

## Funding rounds

- Seed, Jul 15, 2022, $3.9M — SOSV, Gather Ventures, Siddhi Capital, Unovis Asset Management, NextGen Nutrition Investment Partners

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed
- Gather Ventures (https://capitalatlas.ai/funds/gather-ventures) — Seed
- Siddhi Capital (https://capitalatlas.ai/funds/siddhi-capital) — Seed
- Unovis Asset Management (https://capitalatlas.ai/funds/unovis-asset-management) — Seed
- NextGen Nutrition Investment Partners (https://capitalatlas.ai/funds/nextgen-nutrition-investment-partners) — Seed