# Par Level System

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/par-level-system

- Industry: Software
- Headquarters: San Antonio, US
- Website: www.parlevelsystems.com
- Total disclosed funding: $1M
- Latest round: Series A (Aug 28, 2013)
- Investors on record: 2

## About

Par Level System provides advanced vending management solutions that enhance operational efficiency for unattended retail operations, focusing on real-time monitoring and data-driven insights for inventory management.Par Level System specializes in vending management solutions for unattended retail, headquartered in San Antonio, US. Founded by Alan Munson, Alfonso García, and Luis Gonzalez, the company successfully raised USD 2.00 mn from Riverwalk Capital in October 2014, marking a significant investment in their growth. CEO Dennis Haack currently leads the company, which has completed six deals to date.Parlevel Systems specializes in advanced vending management solutions designed to enhance operational efficiency for unattended retail operations. Their core product offerings include a comprehensive vending management system (VMS) that enables real-time monitoring of vending, Micro Market, and office coffee service (OCS) routes, alongside tools for cash consolidation and spoilage tracking. These systems are engineered to provide actionable insights and data-driven recommendations to optimize inventory levels, reduce stock-outs, and improve customer payment options. Parlevel’s innovative PayPlus credit card reader facilitates various payment methods such as EMV transactions, mobile payments, and student cards. The company's solutions primarily cater to vending operators, Micro Market owners, and OCS providers across the United States, with potential expansion into international markets as demand for unattended retail solutions grows.Parlevel Systems generates revenue through its subscription-based model, primarily serving businesses in the vending and unattended retail sectors. Clients engage with the company to implement its VMS, allowing operators to manage multiple facets of their business, encompassing vending machines, Micro Markets, and delivery services from a single platform. The pricing structure typically includes fees tied to the deployment of the management system and ongoing support services. Customers benefit from the scalable nature of Parlevel's solutions, enabling them to increase sales and operational efficiency, with some case studies highlighting substantial revenue growth after adopting the technology. This model allows Parlevel to maintain long-term partnerships with its clientele, ensuring a steady revenue stream while delivering significant value through its innovative product offerings.Following the recent financing of USD 2.00 mn in October 2014, Par Level System plans to enhance and expand its product offerings, with particular focus on launching new features within its VMS to improve user experience and operational capabilities. The company aims to penetrate international markets, targeting regions with increasing demand for unattended retail solutions. Specific markets for expansion include Europe and Asia, with plans to initiate these efforts in the next three years, leveraging the recent funding to support product development and market entry strategies.

## Funding rounds

- Series A, Aug 28, 2013, $0.8M — Riverwalk Capital Partners
- Seed, Jan 14, 2013, $0.1M — Techstars
- Seed, Oct 31, 2012, $0M — Riverwalk Capital Partners

## Investors

- Riverwalk Capital Partners (https://capitalatlas.ai/funds/riverwalk-capital-partners) — Seed, Series A
- Techstars (https://capitalatlas.ai/funds/techstars) — Seed