# PageLever

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/pagelever

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.pagelever.com
- Latest round: Seed (Aug 3, 2011)
- Investors on record: 1

## About

PageLever is a digital advertising technology company specializing in offering analytics solutions for social media marketing, enabling brands to optimize their advertising campaigns and improve reporting efficiency.PageLever provides analytics tools focused on social media advertising. In January 2013, the company was acquired by Unified Media Inc., a portfolio entity of Advance Publications, Conde Nast, and Silicon Valley Bank. PageLever is headquartered in San Francisco, US, and has participated in 2 deals.PageLever offers a comprehensive suite of digital advertising solutions that leverage purpose-built technology. Their core offerings include operational excellence across various channels such as paid social, programmatic advertising, over-the-top (OTT) media services, and digital audio platforms. The services are designed to enhance campaign performance and reporting, delivering actionable insights to clients, including major brands like Hilti and Hershey. The insights platform is a significant component, streamlining reporting processes and enhancing decision-making through real-time data, targeting a global market across North America and Europe.PageLever's revenue model revolves around B2B transactions, engaging clients via subscription-based services and partnerships. The company structures its transactions to offer tiered pricing plans based on the scale and complexity of the advertising campaigns managed for clients, which may include access to their insights platform, campaign management tools, and reporting capabilities tailored to the specific needs of each brand. PageLever's flagship offerings, like the Investment Dashboard, enable clients to monitor their social advertising initiatives in real-time, enhancing the value derived from their advertising expenditures.Following its acquisition in January 2013, PageLever plans to leverage Unified Media Inc.'s resources for future growth. The company aims to enhance its analytics platform with new features designed to launch by the end of 2023. Additionally, there are plans for expanding into new markets, particularly targeting European countries for increased presence by 2024. The funding from the acquisition will support these initiatives, focusing on product development and market expansion.

## Funding rounds

- Seed, Aug 3, 2011 — Y Combinator

## Investors

- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed