# Organic On The Go

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/organic-on-the-go

- Industry: Food
- Headquarters: Cupertino, US
- Website: www.shoplocale.com
- Total disclosed funding: $18M
- Latest round: Seed (Apr 8, 2022)
- Investors on record: 7

## About

Organic On The Go Inc specializes in high-protein meal delivery, catering to health-conscious consumers seeking convenient, ready-to-eat options that support nutritional needs and overall well-being.Founded in 2020 in Cupertino, US, Organic On The Go Inc provides customizable meal plans focused on high protein content. The company experienced a pivotal moment with a recent Seed funding round. The founders, Andrea Imhoff, Christopher Clark, Jonathan Friedland, Locale Bangladesh, and Mikael Toikka, have been instrumental in shaping its operational strategies. The company has successfully completed three deals, with its most recent deal on April 8, 2022. The latest Seed round raised USD 15.74 mn, contributing to a total amount raised of USD 15.74 mn and a current valuation of USD 53.047 mn.Organic On The Go Inc specializes in delivering high-protein, nutrient-dense meal options aimed at health-conscious consumers. The company offers customizable meal plans that include a variety of high-quality ingredients, such as pasture-raised proteins and organic produce. Customers can select from meal plans ranging from six to sixteen meals and choose between standard or lower carbohydrate options. Meals are prepared fresh within 24 hours of delivery and are packaged in reusable glass jars to minimize environmental impact. The company serves urban areas across the United States, providing convenient meal solutions for families and individuals focused on health.The revenue model for Organic On The Go Inc is based on a subscription service where clients choose their meals from a rotating high-protein menu. The pricing structure is designed around the number of meals ordered, reflecting the premium nature of the offerings. Customers can manage their subscriptions flexibly, including the option to skip or cancel at any time. Deliveries are made weekly, with meals packed in insulated bags to ensure freshness. This model positions the company to cater effectively to a growing segment of health-conscious consumers who prioritize quality ingredients and sustainable practices.Following its most recent funding round on April 8, 2022, where Organic On The Go Inc raised USD 15.74 mn led by Andreessen Horowitz and supported by Decent Capital and Y Combinator, the company plans to expand into two additional cities and grow its team. The funding will directly support these initiatives, allowing the firm to enhance its market presence and operational capacity.

## Funding rounds

- Seed, Apr 8, 2022, $16M — Andreessen Horowitz, Y Combinator, Decent Capital, Wave Capital
- Seed, Oct 19, 2021, $2M — Decent Capital, Goodwater Capital, Esas Holdings, Alarko Ventures

## Investors

- Decent Capital — Seed
- Goodwater Capital (https://capitalatlas.ai/funds/goodwater-capital) — Seed
- Esas Holdings (https://capitalatlas.ai/funds/esas-holdings) — Seed
- Alarko Ventures (https://capitalatlas.ai/funds/alarko-ventures) — Seed
- Andreessen Horowitz (https://capitalatlas.ai/funds/andreessen-horowitz) — Seed
- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed
- Wave Capital (https://capitalatlas.ai/funds/wave-capital) — Seed