# Optilyz

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/optilyz

- Industry: Software
- Headquarters: Berlin, Germany
- Website: www.optilyz.com/
- Latest round: Series A (Dec 14, 2020)
- Investors on record: 1

## About

Based in Germany, and founded in 2015 by its CEO, Martin Twellmeyer, and co-founder, Robert Rebholz, Optilyz GmbH operates as a company that provides software for automated and hyper-personalized direct mail campaigns. In November 2020, the company raised Series A funding led by FJ Labs, ApolloCapital, and Schweizerische Post(PTT). 

Optilyz GmbH offers a platform that allows businesses to plan and book their mailings according to their specific needs. The platform has various features, such as campaign segmentation, international campaigns, and automated campaigns, which allow businesses to launch direct mail campaigns when a certain number of recipients is reached or at a predetermined recurring time. It also allows businesses to run single campaigns by sending letters, postcards, or self-mailers, with the option of selecting from all common standard formats and uploading all required files.

The company generates revenue through its software subscription packages, including essential, professional, and enterprise packages.

## Funding rounds

- Series A, Dec 14, 2020 — FJ Labs
- Seed, Jun 1, 2016 — FJ Labs

## Investors

- FJ Labs (https://capitalatlas.ai/funds/fj-labs) — Seed, Series A