# OP Retail (Suzhou) Technology Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/op-retail-suzhou-technology-co

- Industry: Business Support Services
- Headquarters: Suzhou, China
- Website: www.opretail.com
- Total disclosed funding: $14M
- Latest round: Series B (May 8, 2020)
- Investors on record: 4

## About

Based in Jiangsu, China, and founded in 2016, OP Retail (Suzhou) Technology Co., Ltd provides robust smart solutions to retail clients across different industries. In May 2020, the firm raised CNY 80 million in Series B funding led by an investor DT Capital, with participation from other investors Ocean Fortune Glory Asset Management and SND Ventures Group.

The firm offers a wide range of solutions such as people counting enables detailed insights into every store, heatmap analysis provides a deep understanding of customers’ interests and behavior. Additionally, the company offers occupancy management and demographic analysis to ensure an in-store secure environment and a deep understanding of your visitors. Furthermore, the firm offers solutions for store inspection and artificial intelligence detection which helps in the inspection of each and every scenario of retail. Apart from this firm provides various products such as people counting sensors, retail store cameras, and BI systems.

The company plans to use the May 2020 funding to expand its business reach worldwide and focus on developing its product offerings.

## Funding rounds

- Series B, May 8, 2020, $11M — SND Ventures Group, Ocean Fortune Glory Asset Management, DT Capital
- Series A, Jul 1, 2017, $2.2M — GSR Ventures

## Investors

- GSR Ventures (https://capitalatlas.ai/funds/gsr-ventures) — Series A
- SND Ventures Group (https://capitalatlas.ai/funds/snd-ventures-group) — Series B
- Ocean Fortune Glory Asset Management (https://capitalatlas.ai/funds/ocean-fortune-glory-asset-management) — Series B
- DT Capital (https://capitalatlas.ai/funds/dt-capital) — Series B