# ON Platform

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/on-platform

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.gameontechnology.com
- Total disclosed funding: $70M
- Latest round: Series C (Dec 6, 2023)
- Investors on record: 18

## About

ON Platform Inc., based in the US, specializes in innovative digital gaming solutions, developing interactive gaming platforms that enhance user engagement for both businesses and consumers.Founded in 2014 in San Francisco, US, ON Platform Inc. creates interactive gaming solutions for diverse markets. The company has completed 8 deals, with the most recent funding round being a Series C of USD 25.00 mn in December 2023, led by investors such as Commonwealth Financial Network and EQUIAM. The company is co-founded by Alex Beckman, who is also the CEO, along with Kalin Stanojev and Nate Simmons.GameOn Technology specializes in creating innovative digital gaming solutions, focusing primarily on the development and deployment of interactive gaming platforms. Their core products include a suite of customizable gaming applications designed for both B2B and B2C markets, which facilitate user engagement through advanced features such as player interaction, real-time updates, and immersive experiences. These services cater to a diverse clientele, including gaming companies, event organizers, and entertainment firms, with end users ranging from casual gamers to dedicated esports enthusiasts. The company's products are strategically marketed in key geographical areas such as North America, Europe, and parts of Asia, allowing them to tap into a wide array of gaming cultures and consumer preferences. Since their inception, GameOn Technology has continuously evolved its offerings to address the growing demand for mobile and online gaming experiences, further solidifying their position in the competitive gaming landscape.GameOn Technology generates revenue primarily through subscription-based models and partnerships with various gaming platforms and event organizers. Clients engage with the company by integrating its gaming solutions into their existing platforms, facilitating direct transactions that enhance user engagement and monetization opportunities. The revenue structure typically involves tiered pricing plans based on the level of service and customization required, ensuring that both small-scale developers and large enterprises can benefit from their offerings. Notable products that contribute to their revenue stream include their flagship gaming applications, which are often sold under a licensing agreement, allowing clients to access premium features while creating a sustainable revenue model for GameOn Technology. Through this structured approach, the company establishes long-term relationships with its customers, effectively driving consistent revenue growth.In December 2023, ON Platform Inc. raised USD 25.00 mn in Series C funding from new investors Commonwealth Financial Network and EQUIAM, along with contributions from returning investors Mirae Asset Venture Investment and Mighty Capital. The company plans to use this funding to venture into e-commerce, consumer banking, and healthcare sectors, and to develop a chatbot integrated into generative AI for businesses. This strategic direction aims to expand their offerings and market reach.

## Funding rounds

- Series C, Dec 6, 2023, $25M — Commonwealth Financial Network, Mirae Asset Venture Investment, Mighty Capital, EQUIAM, B3 Capital
- Series B, Dec 6, 2022, $35M — Quest Venture Partners, GreatPoint Ventures, Mirae Asset Venture Investment, Mighty Capital, WILLFU CO., LTD., B3 Capital
- Seed, Jun 12, 2018 — Quest Venture Partners, Innovation Global Capital, Liquid 2 Ventures, Skystar Capital, RHL Ventures, Asahi Media Lab Ventures
- Series A, Jun 1, 2017, $6.5M — Quest Venture Partners, XG Ventures, Next News Ventures
- Seed, Jul 14, 2016, $2M — Quest Venture Partners, XG Ventures, Sports Investment Partners, Next News Ventures, DeBartolo Family Foundation
- Seed, Aug 6, 2015, $1.5M — Quest Venture Partners, XG Ventures, Skystar Finance, Liquid 2 Ventures

## Investors

- Quest Venture Partners (https://capitalatlas.ai/funds/quest-venture-partners) — Seed, Series A, Series B
- XG Ventures (https://capitalatlas.ai/funds/xg-ventures) — Seed, Series A
- Skystar Finance (https://capitalatlas.ai/funds/skystar-finance) — Seed
- Liquid 2 Ventures (https://capitalatlas.ai/funds/liquid-2-ventures) — Seed
- Sports Investment Partners (https://capitalatlas.ai/funds/sports-investment-partners) — Seed
- Next News Ventures — Seed, Series A
- DeBartolo Family Foundation — Seed
- Innovation Global Capital (https://capitalatlas.ai/funds/innovation-global-capital) — Seed
- Skystar Capital (https://capitalatlas.ai/funds/skystar-capital) — Seed
- RHL Ventures (https://capitalatlas.ai/funds/rhl-ventures) — Seed
- Asahi Media Lab Ventures (https://capitalatlas.ai/funds/asahi-media-lab-ventures) — Seed
- GreatPoint Ventures (https://capitalatlas.ai/funds/greatpoint-ventures) — Series B
- Mirae Asset Venture Investment (https://capitalatlas.ai/funds/mirae-asset-venture-investment) — Series B, Series C
- Mighty Capital (https://capitalatlas.ai/funds/mighty-capital) — Series B, Series C
- WILLFU CO., LTD. — Series B
- B3 Capital (https://capitalatlas.ai/funds/b3-capital) — Series B, Series C
- Commonwealth Financial Network (https://capitalatlas.ai/funds/commonwealth-financial-network) — Series C
- EQUIAM (https://capitalatlas.ai/funds/equiam) — Series C