# Olapic

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/olapic

- Industry: Software
- Headquarters: New York, US
- Website: www.olapic.com
- Total disclosed funding: $21M
- Latest round: Series B (Jun 23, 2015)
- Investors on record: 9

## About

Olapic, Inc. specializes in AI-driven creator marketing, enabling brands to effectively leverage user-generated content and influencer partnerships for enhanced marketing strategies across various channels.Olapic, Inc. was founded in 2010 and is headquartered in New York, US. The company focuses on facilitating user-generated content (UGC) and influencer marketing. In September 2020, Social Native Inc. acquired Olapic, with financial terms undisclosed. Alex Dantart is the founder of the company, contributing his expertise in digital marketing to its operations. The company has participated in 5 funding deals, with the latest funding round being a Series B, where it raised USD 15.00 mn led by Felix Capital, which contributed to the total amount raised of USD 15.00 mn.Olapic, Inc. offers a platform that enhances AI-driven creator marketing through the management of user-generated content (UGC) and influencer partnerships. Key features include AI Creator Discovery, influencer management, content licensing, UGC collection and curation, and automated payment systems. This platform utilizes machine learning to streamline content creation, allowing brands to scale their marketing efforts efficiently across social media and e-commerce. The company serves a diverse global clientele, including major brands like Microsoft and Nespresso, across various sectors such as retail, hospitality, and consumer goods.Olapic’s revenue model is centered around subscription services and brand partnerships aimed at enriching content strategies through its platform. Clients are charged for access to a range of tools that facilitate UGC sourcing and influencer collaboration, generating income through recurring subscription fees. Pricing plans are tailored to suit businesses of various sizes, ensuring customized solutions for campaign management and content activation. Additionally, the company engages in B2B transactions with brands to activate content across marketing channels, aligning its financial model with client campaign objectives and performance metrics.Olapic is poised for future growth through the development of new products aimed at enhancing its platform's capabilities, although specific release dates have not been disclosed. The company plans to expand its presence into additional markets, targeting regions across Europe and Asia with a focus on building a diverse creator community by 2023. The recent funding round of USD 15.00 mn will be utilized to support these initiatives, facilitating ongoing innovation and market expansion strategies.

## Funding rounds

- Series B, Jun 23, 2015, $15M — Unilever Ventures, Longworth Venture Partners, Fung Capital Asia Investments Limited, Felix Capital
- Series A, Jul 30, 2013, $5M — Longworth Venture Partners, Fung Capital Asia Investments Limited, Great Oaks Venture Capital, Scout Ventures
- Seed, Jul 27, 2012, $1M — Bonobos, Inc., Great Oaks Venture Capital, Warby Parker Inc., Scout Ventures, Columbia University's Lang Fund

## Investors

- Bonobos, Inc. — Seed
- Great Oaks Venture Capital (https://capitalatlas.ai/funds/great-oaks-venture-capital) — Seed, Series A
- Warby Parker Inc. — Seed
- Scout Ventures (https://capitalatlas.ai/funds/scout-ventures) — Seed, Series A
- Columbia University's Lang Fund — Seed
- Longworth Venture Partners (https://capitalatlas.ai/funds/longworth-venture-partners) — Series A, Series B
- Fung Capital Asia Investments Limited (https://capitalatlas.ai/funds/fung-capital-asia-investments-limited) — Series A, Series B
- Unilever Ventures (https://capitalatlas.ai/funds/unilever-ventures) — Series B
- Felix Capital (https://capitalatlas.ai/funds/felix-capital) — Series B