# Odie Pet Insurance Marketing

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/odie-pet-insurance-marketing

- Industry: Insurance
- Headquarters: Agoura Hills, US
- Website: www.getodie.com
- Total disclosed funding: $2.8M
- Latest round: Seed (May 6, 2021)
- Investors on record: 2

## About

Based in the US, Odie Pet Insurance Marketing specializes in providing innovative pet insurance solutions designed to enhance pet owners' experience and security for their furry companions.Odie Pet Insurance Marketing, Inc. was founded in 2019 and is headquartered in Agoura Hills, US. The company operates in the pet insurance sector, offering tailored insurance products for pet owners. The firm has completed 2 deals, with the most recent deal occurring on December 6, 2022, where RedBird Capital Partners led a venture funding round of USD 3.000 mn. The founders, Miles Thorson and Zabrina Thorson, have been instrumental in the strategic direction of the company, with Miles currently serving as CEO.Odie's core product offerings include a comprehensive range of pet insurance solutions designed to provide security and peace of mind to pet owners. Their products are tailored to meet the needs of individual pet owners, ensuring access to quality veterinary care. The company primarily serves a diverse clientele, which includes pet owners across North America and Europe, focusing on user-centric design and functionality to enhance the pet insurance experience.Odie generates its revenue through a subscription-based model, allowing customers to access its suite of pet insurance products on a recurring basis. The company offers tiered pricing plans that cater to different customer needs, with transactions occurring directly between Odie and its clients. These subscription agreements help sustain a steady revenue stream while fostering customer loyalty and ensuring ongoing support.With the recent venture funding of USD 3.000 mn raised on December 6, 2022, Odie plans to bolster its technology, product offerings, and marketing efforts. The company is poised to launch new pet insurance products aimed at enhancing coverage options for pet owners, while also targeting expansion into new markets across North America and Europe by the end of 2024. The funding will support these initiatives, helping Odie to improve its service delivery and reach a broader customer base.

## Funding rounds

- Seed, May 6, 2021, $2.8M — Slow, Walkabout Ventures

## Investors

- Slow (https://capitalatlas.ai/funds/slow) — Seed
- Walkabout Ventures (https://capitalatlas.ai/funds/walkabout-ventures) — Seed