# Obsess

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/obsess

- Industry: Marketing/Advertising
- Headquarters: New York, US
- Website: www.obsessar.com
- Total disclosed funding: $14M
- Investors on record: 13

## About

Based in the US, Obsess, Inc. provides an innovative virtual store platform that enables brands to create immersive 3D shopping experiences across digital environments, enhancing customer engagement and driving sales.Obsess, Inc. specializes in creating virtual shopping environments, allowing brands to enhance their e-commerce strategies. Founded in 2017 in New York, US, by Neha Singh, the company has successfully completed 7 funding deals, raising a total of USD 10.00 mn. Its latest funding round was a Series A led by Jump Capital on January 23, 2025, with participation from Great Wave Ventures and The Venture Reality Fund.Obsess offers a virtual store platform that allows brands and retailers to create engaging 3D shopping experiences, including AI-driven virtual stores and interactive pop-up shops. Their solutions cater to diverse industries such as fashion, beauty, and home goods, facilitating customer interactions in over 45 countries and supporting more than 30 languages.Obsess operates on a B2B revenue model, partnering with brands to develop tailored virtual store solutions. Revenue is generated through subscription fees and charges for premium features, including customized virtual flagship stores and AI-enhanced merchandising, all aimed at improving brand engagement and customer loyalty.Looking ahead, Obsess plans to expand its product offerings and reach new markets. The expected acquisition by Infinite Reality, Inc. aims to enhance their product portfolio and distribution capabilities. The Series A funding will support the development of new immersive shopping experiences and facilitate market expansion efforts targeted at new geographic regions.

## Funding rounds

- Round, Nov 2, 2026 — Amit Goel, Amitt Goel, Harshit Vij, Pushpendra Singh
- Series A, Jun 14, 2021, $10M — Jump Capital, The Venture Reality Fund, The WXR Venture Fund, Great Wave Ventures
- Seed, Oct 9, 2020, $3.4M — Jump Capital, The Venture Reality Fund, The WXR Venture Fund
- Seed, Jun 30, 2018, $0.8M — Techstars, Right Side Capital Management, Asimov Ventures, Village Global
- Seed, Jul 10, 2017 — Techstars, Techstars Boulder Accelerator
- Seed, Dec 15, 2016, $0M — Asimov Ventures

## Investors

- Asimov Ventures (https://capitalatlas.ai/funds/asimov-ventures) — Seed
- Techstars (https://capitalatlas.ai/funds/techstars) — Seed
- Techstars Boulder Accelerator — Seed
- Right Side Capital Management (https://capitalatlas.ai/funds/right-side-capital-management) — Seed
- Village Global (https://capitalatlas.ai/funds/village-global) — Seed
- Jump Capital (https://capitalatlas.ai/funds/jump-capital) — Seed, Series A
- The Venture Reality Fund (https://capitalatlas.ai/funds/the-venture-reality-fund) — Seed, Series A
- The WXR Venture Fund — Seed, Series A
- Great Wave Ventures (https://capitalatlas.ai/funds/great-wave-ventures) — Series A
- Amit Goel
- Amitt Goel
- Harshit Vij
- Pushpendra Singh