# NotCo

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/notco

- Industry: Food
- Headquarters: Santiago, Chile
- Website: www.notco.com
- Total disclosed funding: $385M
- Latest round: Series D (Dec 12, 2022)
- Investors on record: 16

## About

NotCo, based in Santiago, Chile, is a food technology company that creates innovative plant-based products designed to replicate traditional animal-based foods using artificial intelligence.NotCo, established by Matias Muchnick, Karim Pichara, and Pablo Zamora, focuses on developing plant-based alternatives to dairy products. The company has raised USD 70.00 mn in its most recent Series D funding round on December 12, 2022, led by Princeville Capital. NotCo has successfully completed 11 funding deals to date. The company operates out of Santiago, Chile, and has expanded its market reach across countries including the United States, Argentina, Brazil, Canada, Colombia, and Mexico. CEO Matias Muchnick has a background in food technology and entrepreneurship, having previously founded other ventures.NotCo specializes in developing and selling plant-based products that mimic traditional animal-based foods. Their flagship offerings, such as NotMilk™, provide lactose-free, vegan, and non-GMO alternatives to dairy. Utilizing their proprietary AI technology, Giuseppe, NotCo effectively recreates the molecular structure of animal products using plant ingredients. Their products cater to a wide range of consumers, focusing on those with dietary preferences and restrictions while being available in various international markets.NotCo generates revenue through direct-to-consumer sales as well as partnerships with major retailers and wholesalers. Their distribution model includes both individual and bulk purchases of products like NotMilk™ and other plant-based offerings. Through strategic partnerships with grocery chains and food service operators, NotCo enhances market penetration and brand visibility, aligning with trends in sustainability and ethical eating.In December 2022, NotCo raised USD 70.00 mn in Series D funding to accelerate its proprietary AI technology and expand its B2B unit. The company aims to launch new plant-based products in the near future while also targeting expansion into additional geographic markets. With this funding, NotCo will enhance its technological capabilities to support the growing demand for plant-based foods, ultimately broadening its product line and market presence.

## Funding rounds

- Series D, Dec 12, 2022, $70M — L Catterton, Tiger Global Management, Kaszek Ventures, Bezos Expeditions, Princeville Capital, Future Positive, Craftory
- Series D, Jul 23, 2021, $236M — L Catterton, Tiger Global Management, SOSV, Kaszek Ventures, Endeavor Catalyst, Bezos Expeditions, DFJ Growth, Zoma Capital, Enlightened Hospitality Investments, Future Positive
- Series C, Jul 24, 2020, $52M — L Catterton, General Catalyst Partners, Kaszek Ventures, Endeavor Catalyst, Bezos Expeditions, Maya Capital, IndieBio, Future Positive, Humbolt Capital, Craftory
- Series C, Mar 31, 2020 — SOSV, IndieBio
- Series B, Feb 27, 2019, $28M — SOSV, Kaszek Ventures, Bezos Expeditions, Maya Capital, IndieBio, Craftory
- Series B, Feb 25, 2019 — SOSV
- Series A, Dec 7, 2017 — SOSV, Kaszek Ventures, IndieBio
- Seed, Apr 27, 2017 — SOSV, IndieBio

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed, Series A, Series B, Series C, Series D
- IndieBio (https://capitalatlas.ai/funds/indiebio) — Seed, Series A, Series B, Series C
- Kaszek Ventures (https://capitalatlas.ai/funds/kaszek-ventures) — Series A, Series B, Series C, Series D
- Bezos Expeditions — Series B, Series C, Series D
- Maya Capital — Series B, Series C
- Craftory (https://capitalatlas.ai/funds/craftory) — Series B, Series C, Series D
- L Catterton (https://capitalatlas.ai/funds/l-catterton) — Series C, Series D
- General Catalyst Partners (https://capitalatlas.ai/funds/general-catalyst-partners) — Series C
- Endeavor Catalyst (https://capitalatlas.ai/funds/endeavor-catalyst) — Series C, Series D
- Future Positive (https://capitalatlas.ai/funds/future-positive) — Series C, Series D
- Humbolt Capital — Series C
- Tiger Global Management (https://capitalatlas.ai/funds/tiger-global-management) — Series D
- DFJ Growth (https://capitalatlas.ai/funds/dfj-growth) — Series D
- Zoma Capital — Series D
- Enlightened Hospitality Investments (https://capitalatlas.ai/funds/enlightened-hospitality-investments) — Series D
- Princeville Capital (https://capitalatlas.ai/funds/princeville-capital) — Series D