# NoTag Korea

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/notag-korea

- Industry: Marketing/Advertising
- Headquarters: Seoul, South Korea
- Website: www.notaggroup.com
- Total disclosed funding: $1.9M
- Latest round: Series A (Dec 17, 2023)
- Investors on record: 6

## About

NoTag Korea specializes in innovative retail solutions, providing a platform that enhances operational efficiencies and customer engagement for retailers across the Asia-Pacific region.Founded in 2013 and headquartered in Seoul, South Korea, NoTag Korea provides a platform aimed at improving retail operations. The company has undertaken three deals, with the latest financing round being a Series A in December 2023, raising KRW 2.5 billion from investors including Blue Corner, Korea Entrepreneurship Foundation, and Lotte Ventures. CEO Aiden Choi leads the company, which has not undergone significant pivots or changes in strategy since its inception.NoTag Korea operates a distribution network that focuses on innovative solutions designed to streamline retail operations. The company's platform enhances customer engagement and caters to a variety of clients in Taiwan, Hong Kong, Singapore, Malaysia, Thailand, Indonesia, and Australia. Their tools facilitate easier access to goods and services, addressing modern retail challenges effectively.The revenue model of NoTag Korea is primarily based on partnerships with retailers and direct transactions with consumers. The company utilizes a subscription model for its platform, allowing retailers to optimize their product offerings. Revenue is generated through subscription payments and transaction fees, although specific pricing details are not disclosed.In December 2023, NoTag Korea raised KRW 2.5 billion in Series A funding to support its growth initiatives. The company plans to launch new products aimed at enhancing retail operations further and expand into new markets, particularly targeting additional regions in Asia by 2025. The funding will facilitate the development of these products and support market entry strategies.

## Funding rounds

- Series A, Dec 17, 2023, $1.9M — Blue Corner, The Yoonmin Foundation, Korea Entrepreneurship Foundation, Pathfinder H, Lotte Ventures, iM Investment Partners

## Investors

- Blue Corner — Series A
- The Yoonmin Foundation (https://capitalatlas.ai/funds/the-yoonmin-foundation) — Series A
- Korea Entrepreneurship Foundation — Series A
- Pathfinder H (https://capitalatlas.ai/funds/pathfinder-h) — Series A
- Lotte Ventures (https://capitalatlas.ai/funds/lotte-ventures) — Series A
- iM Investment Partners (https://capitalatlas.ai/funds/im-investment-partners) — Series A