# Nory.ai

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/nory-ai

- Industry: Software
- Headquarters: Dublin, Ireland
- Website: www.nory.ai/
- Total disclosed funding: $59M
- Latest round: Series B (Sep 5, 2025)
- Investors on record: 10

## About

Founded in 2020 and based in Dublin, Ireland, Hospitality Growth Services Limited, trading under the name Nory.ai, develops an online platform that provides automation solutions for products and handling of the workforce for restaurants. In September 2025, Nory.ai raised EUR 30 million in series B funding led by new investor Kinnevik, with participation from another new investor Base10 Partners along with returning investors Accel, TriplePoint Capital, Samaipata Ventures NAP and Playfair. Other unspecified investors also participated in the round. ?The company's product is an online platform that helps in managing products & workforce and provides HR functions. The platform provides a demand forecasting tool that shows the right amount of products to be ordered, food waste analysis, and staffing management. It also provides HR tools such as automated scheduling, time tracking, and HR engagement management. The application has an inventory management function that manages automated ordering and paperless invoice management. The company's revenue is generated by downloading and using the application specifically targeting restaurants and personal users. In September 2025, Nory.ai raised EUR 30 million in series B funding led by new investor Kinnevik, with participation from another new investor Base10 Partners along with returning investors Accel, TriplePoint Capital, Samaipata Ventures NAP and Playfair. Other unspecified investors also participated in the round. ?The company will use the September 2025 funding to enhance the capabilities of its hospitality platform.

## Funding rounds

- Series B, Sep 5, 2025, $35M — Accel, Kinnevik, TriplePoint Capital, Playfair Capital, Samaipata Ventures, NAP, Base10 Partners
- Series A, May 21, 2024, $16M — Accel, TriplePoint Capital, Playfair Capital, Samaipata Ventures, NAP
- Seed, May 16, 2023, $7.6M — Playfair Capital, Samaipata Ventures, NAP, Triple Point Investment Management, Anamcara Capital, CircleRock Capital

## Investors

- Playfair Capital (https://capitalatlas.ai/funds/playfair-capital) — Seed, Series A, Series B
- Samaipata Ventures (https://capitalatlas.ai/funds/samaipata-ventures) — Seed, Series A, Series B
- NAP (https://capitalatlas.ai/funds/nap) — Seed, Series A, Series B
- Triple Point Investment Management (https://capitalatlas.ai/funds/triple-point-investment-management) — Seed
- Anamcara Capital (https://capitalatlas.ai/funds/anamcara-capital) — Seed
- CircleRock Capital — Seed
- Accel (https://capitalatlas.ai/funds/accel) — Series A, Series B
- TriplePoint Capital (https://capitalatlas.ai/funds/triplepoint-capital) — Series A, Series B
- Kinnevik (https://capitalatlas.ai/funds/kinnevik) — Series B
- Base10 Partners (https://capitalatlas.ai/funds/base10-partners) — Series B