# NorCal Cannabis Company

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/norcal-cannabis-company

- Industry: Consumer Products
- Headquarters: San Francisco, US
- Website: www.norcalcann.com
- Total disclosed funding: $27M
- Latest round: Series A (Jan 30, 2019)
- Investors on record: 3

## About

NorCal Cannabis Company is a prominent player in the cannabis industry, focusing on premium cultivation, extraction, and manufacturing of a diverse range of cannabis products in California.Founded in 2016, NorCal Cannabis Company operates from its headquarters in San Francisco, US. The company specializes in cannabis cultivation and has engaged in a Series A funding round, raising USD 27.4 mn in January 2019 from investors including Cannabis Growth Opportunity Corporation, Cresco Capital Partners, and JM10 Partners. The founders include Blair Carter and Douglas Cortina, while D Norte serves as the CEO.NorCal Cannabis Company specializes in a comprehensive range of cannabis products and services, positioning itself as a leader in the California market. The company offers premium cannabis cultivation, extraction, and manufacturing processes that yield a diverse portfolio of products, including indoor flower, concentrates, and edibles. Their facilities utilize advanced horticultural techniques and technology to ensure consistent quality, resulting in award-winning strains. NorCal’s retail strategy emphasizes customer education and engagement, catering to both seasoned cannabis users and newcomers, and serves a broad clientele across California through a growing network of retail locations and delivery services.NorCal Cannabis Company operates a multi-faceted revenue model encompassing both B2B and direct-to-consumer transactions. The firm generates income through wholesale partnerships with retailers and its own dispensary locations. Revenue streams are augmented by collaborations with cultural icons and local artisans, enhancing brand visibility and market penetration. The company’s transaction structure involves bulk orders for wholesale clients and retail sales to individual consumers, driven by a combination of high-quality offerings and responsiveness to market demands.NorCal Cannabis Company plans to utilize the USD 27.4 mn raised from its Series A funding in January 2019 to further expand its product offerings and market reach. Upcoming products are being designed to enhance its portfolio and cater to the evolving tastes of cannabis consumers. The company is targeting expansion into new markets beyond California to meet growing demand, with specific regional strategies being developed for roll-out in the upcoming years. Funding will support these initiatives and assist in the development of new retail locations.

## Funding rounds

- Series A, Jan 30, 2019, $27M — Entourage Effect Capital, JM10 Partners, Cannabis Growth Opportunity Corporation

## Investors

- Entourage Effect Capital (https://capitalatlas.ai/funds/entourage-effect-capital) — Series A
- JM10 Partners (https://capitalatlas.ai/funds/jm10-partners) — Series A
- Cannabis Growth Opportunity Corporation — Series A