# Nomu Group

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/nomu-group

- Industry: Logistics & Distribution
- Headquarters: Riyadh, Saudi Arabia
- Website: www.nomu.group
- Total disclosed funding: $5M
- Latest round: Seed (Jul 4, 2023)
- Investors on record: 4

## About

Based in Riyadh, Saudi Arabia, and founded in 2022, Nomu Group operates as a provider of a platform for the food and beverage supply chain. In July 2023, the firm raised USD 5 million in seed funding led by investors Core Vision, DIV Capital, Purity IT AS, Shurfah, Altoukhi Family Office, and Bakr Family Office. The firm as of July 2023, operates in multiple countries, including Saudi Arabia, Egypt, Tunisia, and Morocco, and is led by its Chairman, Salman Attieh, and CEO, Shehab Mokhtar.

The company offers an end-to-end supply chain management platform called Jumlaty, for food and beverage (F&B) businesses to have all their supplies on time. By utilizing a smart grid of warehouses and direct sourcing from FMCG (fast-moving consumer goods) companies, NOMU Group covers a large geographical footprint and offers competitive pricing through AI (artificial intelligence) dynamic pricing and bundled deals. For families, the company operates an online supermarket tailored specifically for them. The platform offers exclusive discounts, convenient delivery options, and the ability to save shopping lists and preferences for future orders. The company also offers a mobile application, called Appetito, available in Google Play and App Store, for ordering and delivery of more than 7000 products, 7 days a week.

The company plans to utilize its July 2023 funding to support its expansion in new regions including the Middle East and North Africa as well as to investments in its technology.

## Funding rounds

- Seed, Jul 4, 2023, $5M — Purity IT AS, Core Vision, DIV Capital, Shurfah

## Investors

- Purity IT AS — Seed
- Core Vision (https://capitalatlas.ai/funds/core-vision) — Seed
- DIV Capital — Seed
- Shurfah — Seed