# New Index AS

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/new-index

- Industry: Consumer Products
- Headquarters: Trondheim, Norway
- Website: www.newindex.no
- Total disclosed funding: $0.7M
- Latest round: Seed (Mar 1, 2007)
- Investors on record: 1

## About

New Index AS specializes in digital services focused on domain management and revenue generation through effective advertisement placements, catering to domain investors and businesses.Founded in 2003 and headquartered in Trondheim, Norway, New Index AS provides a platform for domain management. The company was acquired by Seiko Epson Corporation in July 2011 for NOK 130 million. Daniel G serves as both the founder and CEO of the company, leading its operations since inception. The firm has completed a total of 2 deals since its establishment.New Index AS offers a range of digital services primarily focused on domain management and parking solutions. Their core offering allows domain owners to generate revenue from unused or under-utilized domains through strategic placement of advertisements, catering to individual domain holders and businesses. The service is particularly beneficial for those seeking to monetize their assets without developing full websites, and it is marketed across North America and Europe due to increasing demand for domain parking and revenue generation strategies.New Index AS generates revenue through a model centered on domain parking and advertisement placement. The company engages in partnerships with third-party advertisers to facilitate a revenue-sharing arrangement, compensating domain owners for traffic directed to their parked domains. The revenue structure includes performance-based payouts and fixed compensation for featured listings, designed to accommodate a variety of client needs ranging from individual domain holders to larger businesses managing extensive portfolios.While specific details on upcoming products are not provided, the company is poised for strategic growth following its acquisition by Seiko Epson. The funds from the NOK 130 million acquisition will likely be employed to enhance their service offerings and expand their market reach. New Index AS is expected to explore growth in emerging markets and enhance its presence in existing ones, particularly in North America and Europe, aligning with the rising demand for domain management solutions.

## Funding rounds

- Seed, Mar 1, 2007, $0.7M — ProVenture

## Investors

- ProVenture — Seed