# Nearbuy Systems

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/nearbuy-systems

- Industry: Software
- Headquarters: Menlo Park, US
- Website: www.nearbuysystems.com
- Total disclosed funding: $2.3M
- Latest round: Seed (Nov 21, 2012)
- Investors on record: 1

## About

Nearbuy Systems is a technology company that specializes in delivering advanced analytics solutions for retail environments, enhancing customer experiences and optimizing in-store performance through innovative metrics and insights.Founded in 2010, Nearbuy Systems operates out of Menlo Park, US, and provides analytics tools that empower retailers to improve their operational strategies. The company was acquired by RetailNext, Inc. in December 2013 for an undisclosed sum. Nearbuy Systems has engaged in four notable investment deals, with its latest funding round being a Seed round in which it raised USD 0.75 mn, bringing its total amount raised to USD 0.75 mn and a current company valuation of USD 8.367 mn.Nearbuy Systems offers a suite of analytics solutions tailored for retail businesses, focusing on understanding customer behavior and improving store operations. Their core products include real-time foot traffic measurement tools and comprehensive customer journey analytics, which provide actionable insights for retailers. These solutions are designed to enhance customer engagement and operational decisions, catering to various sectors such as retail, shopping centers, and restaurants.Nearbuy Systems generates its revenue primarily through a subscription-based model, offering access to its analytics platform to businesses aiming to optimize their retail operations. Clients benefit from continuous data insights and support, which fosters long-term relationships and drives recurring revenue. The company's key offerings enhance operational efficiency and customer satisfaction, ensuring sustained partnerships with their clientele.Looking ahead, Nearbuy Systems plans to expand its product suite with new analytics tools aimed at improving customer insights and security features, with product launches expected within 12 to 18 months. Additionally, the company is targeting expansion into markets in North America and parts of Europe by the end of 2024. The recent funding from the Seed round will be utilized to support these initiatives, enabling the development of new technologies and facilitating entry into new geographical areas.

## Funding rounds

- Seed, Nov 21, 2012, $0.8M — Compound Ventures
- Seed, Jan 26, 2012, $1.5M — Compound Ventures

## Investors

- Compound Ventures (https://capitalatlas.ai/funds/compound-ventures) — Seed