# Naborforce

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/naborforce

- Industry: Healthcare IT
- Headquarters: Richmond, US
- Website: www.naborforce.com
- Total disclosed funding: $11M
- Latest round: Series A (Aug 15, 2022)
- Investors on record: 4

## About

Naborforce Inc. is a company that provides on-demand home assistance and companionship services targeted towards older adults, promoting independence and enhancing quality of life through a network of trained helpers known as "Nabors."Founded in 2018 and headquartered in Richmond, US, Naborforce Inc. connects seniors with a network of vetted individuals to assist with daily activities. The company has completed 3 deals, with the most recent funding round occurring on August 15, 2022. Naborforce raised USD 9 mn in Series A funding, led by TransLink Capital and supported by Claritas Capital, Techstars, and The Artemis Fund, resulting in a total amount raised of USD 9 mn and a current company valuation of USD 28.555 mn. The founder, Paige Wilson, has a history of entrepreneurship, although details about other companies founded by her are not available.Naborforce specializes in providing on-demand home assistance and companionship services tailored specifically for older adults. Their primary offering is the connection of seniors with a network of trained and vetted individuals known as "Nabors," who assist with daily activities ranging from organization and meal planning to simple companionship. This service aims to promote independent living and enhance the quality of life for seniors while also providing support to their families. Naborforce's client base includes older adults in need of various levels of assistance, as well as family members seeking reliable help for their loved ones. The service is available in multiple geographical markets across the United States, ensuring that clients in diverse communities have access to the support they require.Naborforce generates revenue through its subscription-based model, which allows clients to engage Nabors for either occasional assistance or more consistent, scheduled support. Clients can select services based on their needs, with pricing plans designed to accommodate different levels of engagement. These transactions typically occur directly between the company and its clients, ensuring a streamlined experience when booking services. Revenue is derived from both individual transactions involving one-on-one engagement between seniors and Nabors, as well as from recurring subscription fees, which promote regular interactions to enhance client wellbeing. The structure facilitates a direct-to-consumer approach, emphasizing ongoing relationships and community engagement within the senior care market.In August 2022, Naborforce Inc. raised USD 9 mn in Series A funding, which values the company at USD 28.55 mn post-money. The funding will be utilized to enhance their technology-driven solution and expand their team across the country. The company is focused on developing new products to improve service delivery and is actively exploring expansion into additional geographic markets to better serve older adults and their families.

## Funding rounds

- Series A, Aug 15, 2022, $9M — TransLink Capital, Claritas Capital, Techstars, The Artemis Fund
- Seed, Jun 23, 2021, $2M — Claritas Capital

## Investors

- Claritas Capital (https://capitalatlas.ai/funds/claritas-capital) — Seed, Series A
- TransLink Capital (https://capitalatlas.ai/funds/translink-capital) — Series A
- Techstars (https://capitalatlas.ai/funds/techstars) — Series A
- The Artemis Fund (https://capitalatlas.ai/funds/the-artemis-fund) — Series A
