# Mzinga

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mzinga

- Industry: Software
- Headquarters: Waltham, US
- Website: www.mzinga.com
- Total disclosed funding: $38M
- Latest round: Series A (Sep 9, 2009)
- Investors on record: 4

## About

Mzinga is a technology company specializing in online moderation solutions, focusing on social customer service, content moderation, and community management to enhance brand engagement and customer loyalty.Founded in 2007, Mzinga operates from Waltham, US, providing online moderation services for brands. The company has executed 5 deals and in its latest funding round raised USD 10.00 mn from investors including Acadia Woods Partners and BlueCrest Capital Finance. CEO Aleksandr Grigoryan leads the company, which was co-founded by Dale Milliken and Susan Spieler.Mzinga specializes in providing a range of online moderation services, including social customer service, content moderation, reputation management, community management, social lead management, and review management. Their services aim to improve a brand's online presence through personalized engagement and compliance management, targeting businesses across North America and Europe that seek to enhance customer engagement on social media.Mzinga generates revenue through tailored service agreements primarily based on a subscription model. Clients can select from tiered service levels for various offerings, ensuring flexibility according to their budget and needs. This approach allows Mzinga to effectively scale its services, addressing peak engagement demands while maintaining efficiency during quieter periods.Mzinga plans to leverage the recent USD 10.00 mn funding to expand its service offerings and enhance its technology. The company aims to introduce new products designed for advanced community engagement solutions, with an anticipated launch in the upcoming year. Additionally, Mzinga is looking to penetrate new markets in Asia and South America by 2025, enhancing its global reach following Quad Partners' exit from its stake.

## Funding rounds

- Series A, Sep 9, 2009, $5M — W Capital Partners, Acadia Woods Partners, BlueCrest Capital Finance
- Series D, Mar 3, 2008, $33M — GE Capital Equity, W Capital Partners, BlueCrest Capital Finance

## Investors

- GE Capital Equity — Series D
- W Capital Partners (https://capitalatlas.ai/funds/w-capital-partners) — Series D, Series A
- BlueCrest Capital Finance — Series D, Series A
- Acadia Woods Partners (https://capitalatlas.ai/funds/acadia-woods-partners) — Series A