# Myxx Solutions

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/myxx-solutions

- Industry: Software
- Headquarters: Cary, US
- Website: www.myxxsolutions.com/
- Total disclosed funding: $0.4M
- Latest round: Seed (Oct 19, 2016)
- Investors on record: 2

## About

Based in North Carolina, US, and founded in 2016, Myxx Inc. operates as a provider of omnichannel marketing platforms that help brands accelerate commerce while driving direct connections with consumers. In October 2022, SmartCommerce, Inc., a portfolio company of Argentum, Bright Capital, CB Invest, ESADE Business Angels Network, First Analysis, Institut Catalá de Finances Holding, and Valor Ventures, acquired Myxx Solutions, Inc. from Cofounders Capital and RHM. As of October 2022, the company operates in more than 17,000 retail locations and is led by its CEO Dede Houston.

Myxx Inc. offers an omnichannel marketing platform that connects consumer packaged goods (CPG) brands, their agencies, and retailers to consumers through shoppable recipes and their proprietary personalized list-to-cart technology as well as drive measurable sales lift and engage with customers across their path-to-purchase. The platform has various features such as campaign performance tracking, predictive analytics, shopper activities, cart insights, and 360-degree visibility. The company's client base includes Instacart, Vons, Kroger, Ralphs, and Kroger.

## Funding rounds

- Seed, Oct 19, 2016, $0.4M — RHM, Cofounders Capital

## Investors

- RHM — Seed
- Cofounders Capital (https://capitalatlas.ai/funds/cofounders-capital) — Seed