# MyGug

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mygug

- Industry: Power & Utilities
- Headquarters: Ireland
- Website: www.mygug.eu/
- Total disclosed funding: $1M
- Latest round: Seed (Mar 25, 2024)
- Investors on record: 2

## About

Based in Ireland and founded in 2022 by co-founder Kieran Coffey, MyGug Ltd operates as a provider of food waste treatment systems by using anaerobic digestion to convert waste into biogas energy and liquid biofertilizer for households and small businesses. In March 2024, MyGug Ltd raised EUR 900,000 in seed funding led by BVP with participation from Enterprise Ireland. As of 2024, the company is led by its CEO, Fiona Kelleher.

The company's food waste products include the MyGug Mini, activated carbon, biogas bags, biogas filters, biogas pumps, biogas stoves, dried starter bacteria, and trace nutrients.

The company generates revenue from the sale of its food waste products through its e-commerce platform. This includes activated carbon priced at EUR 20, biogas bags priced at EUR 150, biogas filters priced at EUR 45, biogas pumps priced at EUR 120, biogas stoves priced at EUR 48, dried starter bacteria priced at EUR 50, and trace nutrients priced at EUR 30.

The company plans to use its proceeds from March 2024 funding to further broaden its market reach both domestically and internationally.

## Funding rounds

- Seed, Mar 25, 2024, $1M — Enterprise Ireland, Business Venture Partners

## Investors

- Enterprise Ireland (https://capitalatlas.ai/funds/enterprise-ireland) — Seed
- Business Venture Partners (https://capitalatlas.ai/funds/business-venture-partners) — Seed