# Mursion

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mursion

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.mursion.com
- Total disclosed funding: $33M
- Latest round: Series C (Nov 30, 2020)
- Investors on record: 9

## About

Mursion, Inc. specializes in immersive training solutions using advanced AI technology to enhance interpersonal skills across various sectors, helping organizations improve employee performance and customer satisfaction.Founded in 2015 in San Francisco, US by its CEO Mark Atkinson, Mursion, Inc. provides a platform for practice-based learning experiences. In November 2020, Mursion, Inc. raised USD 20 million in Series B round of funding led by Leeds Equity Partners..Mursion's core offerings revolve around its immersive training platform designed specifically for talent development across various sectors. The primary products include the Mursion Intelligence Platform, Mursion Coaching, Mursion Live, and Mursion On-Demand. These solutions utilize advanced AI and GenAI technologies to facilitate personalized, practice-based learning experiences. Mursion focuses on enhancing critical interpersonal skills such as communication, problem-solving, and collaboration, essential for roles ranging from leadership to customer service. The platform serves a diverse client base across North America and Europe, assisting companies in hospitality, healthcare, education, and corporate sectors with challenges like employee retention and organizational adaptability.Mursion's revenue model is based on a combination of subscription-based access to its training platforms and tailored corporate partnerships. Clients engage with Mursion through multi-year contracts that provide comprehensive access to its suite of training solutions. This structure allows organizations to integrate immersive practice sessions into their training regimens. The core offerings—such as Mursion Live and Mursion Coaching—are key to the transaction process, with clients purchasing licenses that enable their teams to partake in AI-powered simulations designed for real-world application. Mursion operates primarily in a B2B environment, providing services directly to businesses looking to enhance their talent development strategies.

## Funding rounds

- Series C, Nov 30, 2020, $20M — Leeds Equity Partners
- Series A, Mar 25, 2019, $8M — New Markets Venture Partners, NewSchools Venture Fund, Schustermann & Borenstein (BestSecret), Zoma Capital, Propel Capital Network, Strada Education Network, Figure 8 Investment Strategies
- Series B, Oct 22, 2018, $4.5M — New Markets Venture Partners, NewSchools Venture Fund, Propel Capital Network, Zoma Capital, Strada Education Network, Figure 8 Investment Strategies, Schusterman Family Investments

## Investors

- New Markets Venture Partners (https://capitalatlas.ai/funds/new-markets-venture-partners) — Series B, Series A
- NewSchools Venture Fund (https://capitalatlas.ai/funds/newschools-venture-fund) — Series B, Series A
- Propel Capital Network (https://capitalatlas.ai/funds/propel-capital-network) — Series B, Series A
- Zoma Capital — Series B, Series A
- Strada Education Network (https://capitalatlas.ai/funds/strada-education-network) — Series B, Series A
- Figure 8 Investment Strategies — Series B, Series A
- Schusterman Family Investments — Series B
- Schustermann & Borenstein (BestSecret) — Series A
- Leeds Equity Partners (https://capitalatlas.ai/funds/leeds-equity-partners) — Series C