# Mugafi

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/mugafi

- Industry: Software
- Headquarters: Gurgaon, India
- Website: www.mugafi.com/
- Total disclosed funding: $3M
- Latest round: Seed (Apr 17, 2025)
- Investors on record: 5

## About

Mugafi is an innovative company specializing in an AI-driven storytelling platform that enhances content creation through its proprietary VED tool, designed for writers and media professionals.Mugafi was founded in 2020 in Haryana, India, and specializes in providing advanced tools for script and screenplay writing. The company has maintained a consistent focus on its AI-driven storytelling solutions and has not undergone any significant pivots or changes in its business model. Mugafi was launched by a team of experienced professionals in the media and technology sector, enhancing its credibility in the industry. The company has successfully established its presence with key global office locations in Gurgaon and has completed 1 deal to date, with the most recent deal taking place on April 17, 2025. In this round, Mugafi raised USD 3.000 mn in Seed funding, led by StartupXseed Ventures, with participation from Auxano, Beyond Venture Partners, Mars Shot Ventures, and We Founder Circle.Mugafi offers an advanced AI-driven storytelling platform primarily centered around their proprietary VED tool, which assists writers in generating scripts and screenplays with enhanced creativity and efficiency. The core functionalities of VED include conducting research, rewriting scenes, expanding dialogues, and providing intelligent suggestions to overcome writer's block. The platform is designed for collaborative teamwork, featuring built-in tools that allow for real-time feedback and seamless sharing among co-writers. Mugafi's clientele includes over 50 prominent production houses, OTT platforms, and various media companies, indicating a robust user base focused on content creation across the entertainment industry. The company’s products are marketed internationally, with notable reach in North America, Europe, and Asia, catering to both emerging and established media creators looking to elevate their storytelling capabilities.Mugafi's revenue structure is based on a subscription model for its software services, allowing clients to access the VED tool on a recurring basis. This model supports various tiers of services tailored to meet the needs of different user segments, including individual writers and larger production entities. Clients engage with the platform through direct subscription purchases, which may include options for annual or monthly plans based on their usage requirements. The company’s strategic positioning within the content creation ecosystem suggests a focus on long-term partnerships with production houses and media firms, enhancing customer loyalty and ensuring a steady revenue stream. Revenue generation is also supported by potential collaborations with educational institutions and workshops aimed at aspiring screenwriters.In April 2025, Mugafi raised USD 3.000 mn in Seed funding led by StartupXseed Ventures, with participation from other investors including Auxano, Mars Shot Ventures, Beyond Venture Partners, and We Founder Circle. The company will use the funding to scale its storytelling software. Mugafi plans to introduce new features and enhancements to its VED tool, focusing on augmenting its capabilities for collaborative writing. Additionally, the company aims to expand its reach into new markets including Southeast Asia and Latin America by the end of 2025, targeting diverse content creators in those regions.

## Funding rounds

- Seed, Apr 17, 2025, $3M — StartupXseed Ventures, Auxano, We Founder Circle, Mars Shot Ventures, Beyond Venture Partners

## Investors

- StartupXseed Ventures (https://capitalatlas.ai/funds/startupxseed-ventures) — Seed
- Auxano — Seed
- We Founder Circle (https://capitalatlas.ai/funds/we-founder-circle) — Seed
- Mars Shot Ventures (https://capitalatlas.ai/funds/mars-shot-ventures) — Seed
- Beyond Venture Partners — Seed